As the Marketing Account Manager, I have driven significant improvements in project management, client satisfaction, and data-driven insights, contributing to more streamlined operations and effective internal, as well as external, communications.▪️ Managed a portfolio of 8+ marketing clients, each generating over $1M in revenue, to drive marketing strategy and growth.▪️ Selected for a 4-month internship focused on honing project management skills.▪️ Acted as a liaison… Show more As the Marketing Account Manager, I have driven significant improvements in project management, client satisfaction, and data-driven insights, contributing to more streamlined operations and effective internal, as well as external, communications.▪️ Managed a portfolio of 8+ marketing clients, each generating over $1M in revenue, to drive marketing strategy and growth.▪️ Selected for a 4-month internship focused on honing project management skills.▪️ Acted as a liaison between the team and leadership during a transitional period, ensuring smooth communication and alignment.▪️ Spearheaded a complete overhaul of project schedules, backdating data to January to provide new insights into operations and client services.▪️ Developed Customer Engagement Models (CEMs) and managed the implementation of necessary creative assets and CRM setups.▪️ Enhanced client communication by restructuring reporting schedules and creating a collaborative document, improving efficiency, engagement and data accuracy.▪️ Contributed to refining contract data for better alignment with pricing and client expectations, supporting more precise agreements.▪️ Planning an Asana-based project management plan to optimize team workflows. Show less

As a Marketing Automation/CRM Manager, I streamlined processes, optimized data reporting, and enhanced cross-functional collaboration, driving operational efficiency and supporting business growth.▪️ Spearheaded the restructuring of the revenue reporting spreadsheet, enhancing data visibility and tracking across marketing campaigns.▪️ Provided vendor management for the data visualization platform, overseeing communications and updates.▪️ Proposed and initiated the… Show more As a Marketing Automation/CRM Manager, I streamlined processes, optimized data reporting, and enhanced cross-functional collaboration, driving operational efficiency and supporting business growth.▪️ Spearheaded the restructuring of the revenue reporting spreadsheet, enhancing data visibility and tracking across marketing campaigns.▪️ Provided vendor management for the data visualization platform, overseeing communications and updates.▪️ Proposed and initiated the implementation of a new Data Visualization platform to optimize data management and cross-team collaboration.▪️ Set up client dashboards and automated workflows to streamline reporting and client management processes. Show less

Inspired by the need for better alignment between business processes and CRM capabilities, I led the integration of HubSpot systems, optimizing workflows and enhancing both operational efficiency and data-driven decision-making.▪️ Led the successful integration of enterprise-level CRM systems, enhancing data management and streamlining client interactions.▪️ Launched a customer portal and developed multiple request hubs to improve operational efficiency and client service… Show more Inspired by the need for better alignment between business processes and CRM capabilities, I led the integration of HubSpot systems, optimizing workflows and enhancing both operational efficiency and data-driven decision-making.▪️ Led the successful integration of enterprise-level CRM systems, enhancing data management and streamlining client interactions.▪️ Launched a customer portal and developed multiple request hubs to improve operational efficiency and client service scalability.▪️ Managed complex CRM migrations and unified data sources, significantly boosting data accuracy and accessibility.▪️ Created and optimized reporting dashboards and automated workflows, supporting data-driven decision-making and operational excellence.▪️ Excelled in cross-functional collaboration, balancing technical expertise with strategic insight to deliver high-impact solutions. Show less

Recognizing inefficiencies in client onboarding, I reimagined our approach by creating a scalable, streamlined process that accelerated time to market and improved client satisfaction.▪️ Transformed the client onboarding experience by introducing a scalable, streamlined branding process with three curated design options, accelerating time to market and elevating client satisfaction.▪️ Championed this new approach to leadership and clients, demonstrating its efficiency and impact… Show more Recognizing inefficiencies in client onboarding, I reimagined our approach by creating a scalable, streamlined process that accelerated time to market and improved client satisfaction.▪️ Transformed the client onboarding experience by introducing a scalable, streamlined branding process with three curated design options, accelerating time to market and elevating client satisfaction.▪️ Championed this new approach to leadership and clients, demonstrating its efficiency and impact on both design quality and business growth.▪️ Designed initial templates that balanced creativity and speed, positioning the team to quickly meet the fast-paced demands of the real estate industry.▪️ Showcased versatility in design, project management, and strategy, setting the stage for long-term success and operational excellence. Show less

When starting Aleena Malik Co, I offered branding and web design services, but quickly recognized the deeper needs of my small business owners for more hands-on , strategic guidance. I evolved my approach to address these gaps, moving from just creative design to developing practical, tailored strategies that aligned with their business goals. This shift allowed me to help clients across industries like wellness, healthcare, retail, and e-commerce streamline their operations, enhance their… Show more When starting Aleena Malik Co, I offered branding and web design services, but quickly recognized the deeper needs of my small business owners for more hands-on , strategic guidance. I evolved my approach to address these gaps, moving from just creative design to developing practical, tailored strategies that aligned with their business goals. This shift allowed me to help clients across industries like wellness, healthcare, retail, and e-commerce streamline their operations, enhance their market presence, and achieve sustainable growth.▪️ Branding and Visual Design: Created compelling brand identities and cohesive visual narratives, elevating market presence for clients in industries like wellness, retail, e-commerce, and healthcare.▪️ Website Development: Designed and developed SEO-optimized, mobile-first websites, enhancing user experience and driving engagement.▪️ Business Strategy and Operations: Evolved from creative services to business strategy, leveraging technology to empower small business owners and optimize operations.▪️ Growth Initiatives: Implemented data-driven strategies, boosting revenue growth, subscriber lists, and overall business performance.▪️ Project Management: Led projects from concept to completion, ensuring alignment with client goals and delivering measurable outcomes across various sectors. Show less

Short term contract including meeting an intense deadline schedule, utilizing Adobe Photoshop and Adobe Illustrator to create graphics and working with clients to create their desired outcome.