Alefiya Dhilla

Alefiya Dhilla Email and Phone Number

Chief Digital and Marketing Officer @ ProSites
Austin, TX, US
Alefiya Dhilla's Location
Austin, Texas, United States, United States
Alefiya Dhilla's Contact Details
About Alefiya Dhilla

With 25 years of experience in driving profitable growth for startup, mid-sized, and scaled companies, I am a seasoned executive and advisor who specializes in go-to-market, product, marketing, sales, and analytics strategies. I have worked across a wide range of industries, including healthcare, technology, e-commerce, fintech, and food & beverage, and have successfully led and scaled teams and businesses in various stages of growth and disruption.Currently, I am the CEO of consulting business for early and growth stage businesses, helping them achieve their business goals and overcome growth challenges. I also serve as a Board Member of the Master of Science in Marketing Advisory Council at McCombs School of Business, where I provide guidance and mentorship to the program and its students. My mission is to leverage my unique expertise and diverse background to create value and impact for the companies and causes I care about. I am passionate about innovation, customers, data, and continuous learning.

Alefiya Dhilla's Current Company Details
ProSites

Prosites

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Chief Digital and Marketing Officer
Austin, TX, US
Alefiya Dhilla Work Experience Details
  • Prosites
    Chief Digital And Marketing Officer
    Prosites
    Austin, Tx, Us
  • Pavilion
    Executive Member
    Pavilion Oct 2024 - Present
    New York, Ny, Us
    Pavilion is a community of sales and marketing executives at growth-focused companies.
  • Full Turn
    Chief Executive Officer
    Full Turn Jan 2023 - Present
    Founder and CEO of a consulting practice to help early and growth stage businesses drive profitable growth and scale. We offer three lines of business: Growth Advisory, Marketing Services, and Analytics.
  • Mccombs School Of Business, The University Of Texas At Austin
    Board Member, Master Of Science In Marketing (Msm) Advisory Council
    Mccombs School Of Business, The University Of Texas At Austin Nov 2017 - Present
    Austin, Tx, Us
    The MSM Advisory Council is comprised of industry leaders with the purpose of advising the MSM staff on the development of the program. Council members serve as liaisons and advocates of the MSM Program, offer advice and guidance to the curriculum committee, and assist in student recruitment and student mentorship to strengthen the overall student experience. Members have the opportunity to participate in MSM practicum projects, networking events and student treks.
  • Sedera
    Chief Revenue Officer
    Sedera Jan 2022 - Jan 2023
    Austin, Texas, Us
    Sedera is reimagining how we pay for healthcare. Disrupting the health insurance industry, Sedera's subscription-based service enables members to share one another's medical expenses through a secure, peer-to-peer platform. Responsibilities were to drive business growth through oversight of Product, Marketing, Sales, and Revenue Operations departments.
  • Sedera
    Chief Marketing Officer
    Sedera Jun 2021 - Jan 2022
    Austin, Texas, Us
  • Saatva
    Senior Vice President, Marketing
    Saatva Mar 2020 - Jun 2021
    New York, Us
    Led marketing strategy, execution and analytics to drive 50-100% YOY growth (30%+ annual CAGR) for bootstrapped e-commerce company in home furnishings. Primary responsibilities were to establish short and long-term strategies to achieve growth, profitability and public-readiness goals through data-driven marketing. Established people, process and technology centered around the customer -- marrying customer-centric positioning, marketing mix diversification, test-and-learn optimizations, and measurement. Managed annual marketing budget of $XXXM.
  • A Cloud Guru
    Vice President, Head Of Marketing And Growth
    A Cloud Guru Jul 2019 - Dec 2019
    Austin, Texas, Us
    Reporting directly to President, oversaw large team and all marketing and growth activities for Series B startup, leading up to a successful acquisition of Linux Academy, the leader in the industry.
  • Indeed.Com
    Head Of Growth And Incubator Marketing
    Indeed.Com Sep 2016 - Jul 2019
    Austin, Texas, Us
    Built and led a new global function at the intersection of marketing, data, and product to drive growth for Indeed's emerging product suite, including 20-30 products / lines of business per year launched by its internal incubator. Was responsible for strategy and execution of acquisition experiences across business lines at various stages of maturity (revenue $0-XXXM), with $30M budget across paid and unpaid channels. Also leveraged innovative and efficient experimentation methodologies to iteratively drive toward visionary in-product experiences and fuel long-term company growth through increased awareness, adoption, retention, and revenue.
  • Audible, Inc. An Amazon Company
    Head Of Crm
    Audible, Inc. An Amazon Company Sep 2014 - Sep 2016
    Newark, Nj, Us
    Led organization comprised of CRM analysts and digital marketers to deliver strategic capabilities, insights, and programs to increase revenue, retention, and customer engagement for Audible's digital subscription business. In addition to contributing $70M+ revenue and 300+ campaigns across site, social, email, push notifications and SMS annually; delivered 3 year strategic roadmap to dramatically increase growth and efficiency.
  • Can Capital
    Director New Product Development
    Can Capital Mar 2013 - Apr 2014
    Marietta, Georgia, Us
    Led Marketing and Product Development strategies at fintech "startup" to help small businesses increase working capital. Responsibilities included customer segmentation, direct marketing, and new product development strategies to drive customer acquisition and retention.
  • American Express
    New Product Development And Sales Effectiveness
    American Express Jun 2005 - Feb 2013
    New York, Ny, Us
    Led large multi-functional teams to drive innovations across Consumer, Merchant, and B2B card divisions for next generation card, digital, and emerging payment products (BIP, EMV, NFC, contactless, and mobile). Managed a ~$20M budget across technology investment and opex annually to develop and execute multiple global product roadmaps. Also led communications of new product initiatives to consumers and sales organizations.
  • Pratham Usa
    Young Professionals Marketing
    Pratham Usa 2003 - 2006
    Houston, Tx, Us
  • Deloitte
    Management Consultant
    Deloitte Jul 2002 - Jun 2005
    Worldwide, Oo
  • Mac Cosmetics
    Financial Analyst
    Mac Cosmetics 2001 - 2002
    Us
  • Procter And Gamble
    Intern
    Procter And Gamble 2000 - 2000
    Cincinnati, Ohio, Us
  • Victoria'S Secret
    Intern
    Victoria'S Secret 1999 - 1999
    Columbus, Ohio, Us

Alefiya Dhilla Skills

Product Development Product Management Business Strategy Direct Marketing Credit Cards Marketing Strategy Digital Marketing Social Media Marketing Strategic Planning Financial Analysis P&l Management Forecasting Mobile Payments Customer Acquisition Project Management Mergers And Acquisitions Business Planning Lead Generation Test Driven Development Customer Segmentation Strategy Customer Conversion Relationship Management Pricing Change Management Value Propositions Competitive Intelligence Emv Rfid Product Strategies Start Ups Global Cross Functional Team Leadership Management Consulting Contactless Payments Payments Product Launch Product Road Mapping Product Life Cycle Agency Relationship Management Leadership Management Marketing Segmentation Growth Hacking Search Engine Marketing Search Engine Optimization Growth Marketing Product Marketing Online Lead Generation Email Marketing

Alefiya Dhilla Education Details

  • New York University
    New York University
    Digital Marketing And Advertising
  • The Ohio State University Fisher College Of Business
    The Ohio State University Fisher College Of Business
    Management Information Systems And Honors Accounting
  • New York Real Estate Institute
    New York Real Estate Institute
    Real Estate Salesperson
  • Jackson High School
    Jackson High School

Frequently Asked Questions about Alefiya Dhilla

What company does Alefiya Dhilla work for?

Alefiya Dhilla works for Prosites

What is Alefiya Dhilla's role at the current company?

Alefiya Dhilla's current role is Chief Digital and Marketing Officer.

What is Alefiya Dhilla's email address?

Alefiya Dhilla's email address is al****@****ble.com

What is Alefiya Dhilla's direct phone number?

Alefiya Dhilla's direct phone number is +151266*****

What schools did Alefiya Dhilla attend?

Alefiya Dhilla attended New York University, The Ohio State University Fisher College Of Business, New York Real Estate Institute, Jackson High School.

What skills is Alefiya Dhilla known for?

Alefiya Dhilla has skills like Product Development, Product Management, Business Strategy, Direct Marketing, Credit Cards, Marketing Strategy, Digital Marketing, Social Media Marketing, Strategic Planning, Financial Analysis, P&l Management, Forecasting.

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