Alejandra Gidi Email & Phone Number

Cambridge, England, United Kingdom

Cambridgeshire, England, United Kingdom

Lead the conceptualization and maintenance of the visual identity across all support channels.Collaborated with marketing for new content launches and brand campaignsCollaborated with agencies and designers to curate content for our social media channels, ensuring consistent utilisation of Spotify’s tone of voice and strict adherence to brand guidelines.Skills: Project Planning · Project Management · After Effects · Logo Design · Creative Agencies · Customer Support · Data Analysis · Copy Editing · Social Media Marketing · YouTube · Vimeo · Search Engine Optimization (SEO) · Creative Strategy · Visual Effects · Content Management Systems (CMS) · Content Management · Attention to Detail · Motion Graphics · Analytics · User Experience (UX) · Visual Design · Adobe Creative Suite · A/B Testing · Content Strategy

Cambridge, United Kingdom

Accountable for creating multimedia content for social networking channels along with the online support site.Generated multimedia content in several mediums, including image, animation, and video for social networking channels, Spotify Marketing landing pages, and the online support site that contributed to grew Spotify social media presence.Crafted and executed creative concepts: from ideation to execution.Provided additional creative support to the Spotify Community and social networking teams.Communicated and collaborated with both the Product Marketing and Design teams, ensuring that customer support remained well-informed and actively engaged in the process.

Cambridge, United Kingdom

Accountable for project managing clients' print and design needs and supporting local secrets to develop its own marketing materials and website presence.

Barcelona Area, Spain

Accountable for restyling clients websites, and asset production for social media. Clients included: Johnnie Walker Spain, Fotoprix, CEF Barcelona, Dormidina, Global sponsorship, Soyjoy, UBP, Nestle, Seis Grados Marketing Agency.

Barcelona Area, Spain

Led brand design and created all marketing materials.Collaborated closely with the R&D department to align design with product development.Planned and managed graphic production processes, reducing costs by 50%.Assisted the Marketing Director and managed the design department.Optimized workflow, coordinated, and supervised among departments to ensure the integrity of final design deliverables.Developed corporate identity across all business aspects.Crafted comprehensive marketing literature including flyers, posters, leaflets, brochures, data sheets, and exhibition materials, including stand configuration.Developed and maintained web pages, interactive campaigns, banners, and email marketing.Designed, produced, and supervised packaging.Created corporate and product logotypes.Designed manuals, user guides, and other support materials.Experienced in working with suppliers from China and other international locations.

Barcelona Area, Spain

Advertising agencyCreativity and Design Assistant (Internship collaboration agreement Elisava)• Branding and naming development• PLV design to promotional campaigns.• Photographs retouching for advertising campaigns and catalogs.

Master’S Degree, Graphic Production And Packaging

Graphic & Web Design

Activities and Societies: Self-study course

Professional, Industrial Designer

University, Art