Alejandra Baca Email & Phone Number

Alejandra (Alex) Baca is the Founder and Editor in Chief of the award-winning wedding blog, Belle The Magazine and a wedding industry educator.As Editor-in-chief, she drives Belle The Magazine's content strategy to acquire almost a million visitors a year by analyzing results, adjusting strategy and engaging with the audience. She developed and executed the social media strategy for Belle The Magazine, focusing on expanding reach, promoting organic content, driving advertiser visibility, and establishing paid partnerships to drive revenue growth for the company. To generate revenue for the company, Alejandra leads the affiliate strategy and client outreach and actively pursues partnerships and collaborations. She maximizes revenue by negotiating contracts and executing campaigns to deliver results for our national and international partners, ultimately enhancing client retention.Alejandra is a multi-passionate creative professional with a love for the wedding industry, where she has more than 19 years of experience. She has participated as an expert and educator in panels and conferences within the event industry, including prestigious events such as TKWW COR, Engage!, Wedding MBA and Chicago Bridal Market.Alejandra's editorial style focuses heavily on high-end weddings and bridal fashion. She attends Bridal Fashion Week every year and previews the new designs from international bridal designers.She has actively engaged in philanthropic initiatives and created awareness campaigns to advance diversity and inclusion in the events industry and other related causes. Additionally, I have served on various boards of advisors, contributing her expertise and insights to further these important endeavors.As a content creator, Alejandra has executed impactful photoshoots and videos, aiming to enhance brand awareness and engagement. Her responsibilities encompass concept development, vendor coordination, timeline management, location scouting, model casting, fittings, and image selection, amongst other tasks.As a consultant and manager, she has effectively overseen social media accounts for numerous companies, including Love Stories TV, Ask Zeta, Susie Saltzman, The Modern Groom, Love Inc, USA Bridal, Love and Lavender, and many more. Her responsibilities encompass scheduling, content creation, strategy development, and data analysis.