Alejandra Perdomo Email & Phone Number

Greater San Diego Area

Oversaw SEM, Media, Affiliate, Social, SEO and Content teams.

Pembroke Pines, Florida

- Leverage SEO and SEM insights to develop custom tactics for each client where we can improve organic ranking for target keywords and backfill with a paid approach - Drive paid search and social strategies for two nationwide franchises and six corporate accounts- Work with web developers and programming team to redesign client’s websites- Collaborate with editorial team to drive SEO through content creation; creative team to design engaging promotional material; and development team to manage and optimize website - Analyze, report and optimize Google Adwords campaigns - Hold weekly presentations for onboarding franchisee owners to educate them about digital marketing

Boca Raton, Florida

- Assisted in developing digital and traditional media marketing efforts for all Jarden brands- Aided in strategizing campaign optimizations to deliver against brand's KPIs- Monitored and observed pacing, budgets, and reporting to ensure successful campaign delivery- Managed legal review process for contracts with media vendors- Met with industry representatives to gain further insight on new marketing opportunities and technologies

Montebello, Ca

- Spearheaded advertising and promotional activities including quarterly print newsletters, biweekly emails and daily digital media - Evaluated social media insights and Google Analytics for conversion rate optimizations- Developed captivating editorial and graphics for company's blog and website based on targeted keywords- Stayed abreast of social media industry trends and track competitor’s programs- Analyzed market tendencies based on customer behavior to support sales - Assisted graphic and web designers in developing creative promotional material to increase branding exposure and sales- Achievements: +31% website sessions, +27% subscription for monthly email blast, +50% organic Twitter followers in less than 6 months, Facebook organic fans growth +46%

Manhattan Beach, Ca

- Managed various social media platforms to increase company’s exposure- Analyzed past marketing analytics performances to improve future campaigns - Developed different marketing strategies to best brand Stage 32 - Engaged in customer relations with members to aid them on how to best utilize website for their professional development - Achievements: Increased Twitter, Facebook, Instagram, LinkedIn, and Pinterest organic followers

United States

- Assisted professors with clerical tasks- Organized and setup teacher’s meetings and award ceremonies - Managed computer technology for professors and student lab

Los Alamitos, Ca

- Assistant to three financial advisors- Led in organizing promotion and client events- Contributed in developing advertising strategies to capture new audiences - Directed in creating and maintaining the firm’s social media project- Responsible for managing stock of collateral material and preparing for presentations