Alejandra Quintero Vallejo Email & Phone Number

United States

California, United States

United States

Área Metropolitana De Manizales

Proposed and implemented SEM optimizations resulting on exceeded goals on store visits, cost per store visits, impression share, Avg.CPC, ROAS and website actions metrics for gas station and oncology pharma brands.● Implemented latest Paid Search products improving cost per store visit efficiency by 86%.● A/B tested landing pages and assets creatives, identifying opportunities for website improvements.● Automated reports to enhance productivity by using Data Studio and Exceel Spreadsheets.● Proposed and implemented Google Ads & Bing Ads account restructures leading to improved efficiencies across accounts.● Led campaign pacing to monthly conversion and budget goals (+1M in monthly budget).● Lead of the wellness committee

Colombia

Proposed and implemented SEM optimizations resulting on exceeded goals on store visits, cost per store visits, impression share, Avg.CPC, ROAS and website actions metrics for gas station and oncology pharma brands.● Implemented latest Paid Search products improving cost per store visit efficiency by 86%.● A/B tested landing pages and assets creatives, identifying opportunities for website improvements.● Automated reports to enhance productivity by using Data Studio and Exceel Spreadsheets.● Proposed and implemented Google Ads & Bing Ads account restructures leading to improved efficiencies across accounts.● Led campaign pacing to monthly conversion and budget goals (+1M in monthly budget).

Manizales Caldas

● Directed and implemented inbound marketing strategies involving CRM engines for 5+ different lines of businesses (Construction, furrier, digital printer, jewerly, and others) resulting on +60% lead generation and closed sales.● Supervised social media content, search engine implementations & optimizations, website structure strategies & digital media investment.● Managed team of 4 overseeing creatives and performance● Communicated monthly results to stakeholders in spanish language.

Manizales, Caldas, Colombia

● Directed and implemented inbound marketing strategies involving CRM engines for 5+ different lines of businesses (Construction, furrier, digital printer, jewerly, and others) resulting on +60% lead generation and closed sales.● Supervised social media content, search engine implementations & optimizations, website structure strategies & digital media investment.● Managed team of 4 overseeing creatives and performance● Communicated monthly results to stakeholders in spanish language.

Manizales, Caldas, Colombia

● Developed a comprehensive content strategy for digital media and OOH, aligning with business objectives and target audience engagement for Transporation App.● Crafted compelling and persuasive copy for SEM campaigns, social media posts & website content.● Led community management responding promptly to user queries and feedback, maintaining a positive brand image and building lasting connections.

Manizales, Caldas, Colombia

Crafted compelling and persuasive copy for social media, purchased ads and reported on digital media budget.● Led community management responding promptly to user queries and feedback, maintaining a positive brand image and building lasting connections.● Communicated monthly results to stakeholders in spanish language.

Sacramento, California Area

Manizales

Build relationships between brands and markets through digital content.Managed client advertising budget for social media platforms Strategic content planningClient Social Media content management

Manizales