Alejandro Finy Email and Phone Number
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Meticulous, resourceful, upbeat, life-long learner. Visual designer and web developer hybrid with strong expertise taking ideas from inception to completion across both practices in the end-to-end creative process. I help solve digital marketing challenges by delivering solutions that are built on well-organized process foundations, meet standards, are based on clean code, obey mobile responsiveness principles, and neatly align with strategy. I'm open to new ideas and collaboration. Let’s connect!• 20+ years in graphic design• 17+ years in web development• Proficient with Adobe Creative Cloud, including Photoshop, Illustrator, InDesign• Ample experience developing in HTML, CSS, Saas, LESS, JavaScript• Solid command of UX and UI principles• Expertise with content management systems (CMS), WordPress and Webflow• Familiarity designing and developing assets for marketing automation platforms like Marketo• Accomplished in designing and developing web frameworks, interfaces, templates• A clear grasp of SEO, web semantics, web conversion standards, and best practices• Command of testing benchmarks to optimize rendering across email clients and browsers• Ability to communicate solutions through mockups, wireframes, prototypes• Comfortable working independently or collaborating with interdisciplinary teams• Experience in both digital/web and print• Capable of incorporating relevant new trends and technologies• Strong grasp of project management and art direction best practicesGraphic/Visual Design• Adobe Creative Cloud (CC), Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Acrobat Pro, Glyphs, Autodesk 3ds Max, DaVinci Resolve, Figma, Invision, Sketch, OmniGraffle. Web Development• HTML5, CSS 3.0, Saas, preprocessing, Visual Studio Code, CodeKit, JavaScript, jQuery, Twitter Bootstrap, CodePen• PHP, MySQL, LAMP stack, Acquia, MAMP Pro, Tower, GitHub• WordPress content management systems (CMS)• Email testing tools like Litmus and EoA.
3E Forest
View- Website:
- 3EForest.com
- Employees:
- 3
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3E ForestEverett, Wa, Us
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Founder | Lead Visual Designer & Web Developer3E Forest Aug 2015 - PresentSeattle, Washington, UsGraphic/Visual design and web development studio• Founded my own small business to consult with companies and partner with agencies who need subject matter expertise and delivery of graphic design and web development solutions; recently collaborated with various agencies and tech companies that include Yesler (Accenture), Google, GoDaddy, Russells Creative, AT&T, Rational Interaction, Microsoft, Designit.• Maximized clients’ dollars and time because of my ability to tackle end-to-end projects that encompass both design and web development and my capability of efficiently working with marketing / sales leaders, designers, software engineers, marketing automation architects, and project managers to meet goals. • Enhanced clients’ online presence by developing email / landing page campaigns and CMS-based websites that are an innovation leap to more responsive, search engine, cross-browser, and mobile friendly solutions• Centralized clients’ access to outsourced resources that can seamlessly deliver branding and marketing solutions across multiple channels like websites, social and display ads, social media assets, email marketing, offline / print ads
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Digital Marketing DeveloperCloserlook (A Member Of Fishawack Health) Aug 2021 - Nov 2021Chicago, Il, Us -
DeveloperYesler Aug 2018 - Jul 2020• Joined the agency’s Google account as a developer focused on building and maintaining specialized assets for B2B global campaigns executed in Marketo; became the agency’s first developer to obtain the Marketo Certified Associate (MCA) certification• Created value for internal and client teams by leveraging my combined design and coding knowledge to identify reasonable options quickly which created scalable solutions the team can use going forward• Developed Marketo email templates that implemented an advanced modular system to allow for in-editor drag and drop functionality and segmentation, enabling a more flexible experience for automation architects to create customized emails at a rapid response rate to meet and exceed client SLAs• Acted as a consultant advising on design and development best practices to align our team with clients and this way improve design mockups and redlines to resolve issues before the production process
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Senior DesignerRational Interaction Oct 2017 - Jul 2018Seattle, Wa, UsDigital Marketing Agency• Designed Marketo emails, landing pages and ebooks for Rational’s Microsoft, AT&T, and CA Technologies projects and coordinated technical specs with marketing automation managers in support of an efficient production environment• Designed pre-event, in-event, and post-event microsites and landing pages for prominent Microsoft marketing events like Ignite, Build, Connect, and Business Applications Summit; also produced live social media content for the launch and live events of Microsoft Reactor in Seattle and London• Created a technical design overhaul, developing a grid system, new web custom modules and components for a group of Microsoft’s key websites (including Cloud Platform, SQL Server, Enterprise Mobility EMS, Windows Server, IoT, Trust Center, and Microsoft Secure) aligned with the Microsoft Web Framework, as part of an initiative to resolve misalignment and accessibility issues across their websites• Built a partnership with client and agency design, development, writing, strategy, and account teams and established myself as a reliable contact and subject matter expert in design best practices and Microsoft branding standards, to ensure design components were brand and accessibility compliant• Optimized creative design processes and gave final approval for other designers’ deliverables to maximize the efficiency of the design resources on the projects I led, often receiving requests and requirements from multiple teams and organizing work into actionable items which resulted in the team’s ability to absorb more work, complete more requests, and meet client expectations -
Designer & Web DeveloperYesler Apr 2014 - Aug 2015B2B digital marketing agency• Designed and developed an enterprise-level website for a B2B network security company in Seattle, rearchitecting their web presence, migrating to a CMS, creating new email marketing campaigns for use in Marketo, optimizing mobile responsiveness, and transforming their website into a lead / demand generation center; the new website outperformed its historical engagement metrics including average pages per session and bounce rates• Succeeded in delivering a Drupal website development solution that the agency’s client loved, which led to an increase of 701.89% in the total revenue of the engagement as the client asked for more work to be done and the project was extended another 9 months• Pitched ideas to marketing leadership by explaining design and development solutions through mock ups and prototypes, educating them on best practices, and consulting on final implementation decisions• Worked together with back end developers, marketing automation architects, project managers, and account directors to find solutions to design and development problems, focusing on website development / architecture and Marketo email / landing page templates for various tech companies including WatchGuard, Microsoft, Mobify, Enterprise Mobile, Inkling, Google
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Senior Graphic Designer & Web DeveloperLegends Sports (Data Support Services) Aug 2006 - Apr 2011Online gaming company • Established and led the new in-house Graphics and Development Team, defined design and development best practices / processes, coached direct reports (junior designers / interns), and managed the fulfillment of work orders• Standardized branding guidelines and controlled creative direction across multiple channels including direct mail, email marketing, online display ads, social media, print marketing, and event marketing• Restructured and simplified the HTML template for partner sites, creating a unified framework that allowed the team to efficiently manage 27 websites for which ongoing maintenance and optimization were provided• Spearheaded the design and development efforts of a major website overhaul, creating a custom-designed WordPress template from scratch to migrate from static HTML to a more elegant / robust CMS-based environment better aligned to a newer SEO strategy and which allowed non-technical users to publish content; the new website and user experience resulted in a 154% increase in customer deposits for the 2010-2011 season
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Web Graphic Designer & Web DeveloperMvp Sportsbook (Consorcio Iberoamericano Dos Mil) Nov 2004 - Jan 2006Online gaming company• Formulated a repeatable, scalable process for rapid asset production, solving the problem of having to produce hundreds of assets across multiple brands due every week under tight deadlines• Generated assets for weekly campaigns that included online ads, email templates and landing pages for 7 online gaming brands in the U.S. market displayed in a network of dozens of advertising and media partners• Built a reputation as a fast-delivery, high-quality designer capable of working on a large number of projects; often requested as the preferred resource by product marketing managers because of my ability to deliver clean, compelling designs subject to high-speed deadlines
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Graphic Designer, Flash Developer & 3D ModelerColchian Software Aug 2001 - Oct 2004Gaming software• Transformed and modernized the in-browser casino product by learning and implementing animation technologies (Flash, 3D) which were new to the gaming industry• Customized dozens of client-branded graphical user interfaces for the company’s white-label gaming products, integrating third party branding needed for software deployments and sales demos / pitches• Collaborated in a software development team that included product managers and software engineers, designing pixel-perfect interfaces that met technical wireframe requirements• Designed and developed the company’s first Flash-based website, which at the time was cutting edge design technology, and this way helped strengthen the company’s position as a gaming tech innovator
Alejandro Finy Skills
Alejandro Finy Education Details
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Tecnológico De Costa RicaWeb Graphic Design -
Tecnológico De Costa RicaPackaging And Editorial Design
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Academia De Música De PanamáAudio Engineering
Frequently Asked Questions about Alejandro Finy
What company does Alejandro Finy work for?
Alejandro Finy works for 3e Forest
What is Alejandro Finy's role at the current company?
Alejandro Finy's current role is Web Developer | Senior Visual Designer | Marketo MCA Certified | Web 3.0 | 3E Forest.
What is Alejandro Finy's email address?
Alejandro Finy's email address is af****@****ook.com
What is Alejandro Finy's direct phone number?
Alejandro Finy's direct phone number is 120655*****
What schools did Alejandro Finy attend?
Alejandro Finy attended Tecnológico De Costa Rica, Tecnológico De Costa Rica, Academia De Música De Panamá.
What are some of Alejandro Finy's interests?
Alejandro Finy has interest in Scale Modeling, Social Media, Video Production, Technology, Web Development, Education, Environment, Gaming, Illustration, Audio Engineering.
What skills is Alejandro Finy known for?
Alejandro Finy has skills like Web Design, Graphic Design, Photoshop, Web Development, User Experience, Illustrator, Wordpress, Graphics, Dreamweaver, User Interface Design, Logo Design, Custom Cms Development.
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