Alejandro Leyva Email & Phone Number

Florida, United States

Miami, Florida, US

Lead the AdOps, data, technology and product teams. Main responsibilities include leading and developing the data business strategy to the US Hispanic and Latin America markets, ensuring a flawless and successful execution of all the mobile advertising campaigns, defining product strategy including the implementation and launching of new product, and.

New York, New York, US

Drive the global program, resourcing and prioritization worldwide with efforts towards an in-depth API transformation. Responsible for creating and managing the Developer Portal for the internal and external developer communities.

New York, New York, US

Oversights multi-million dollars digital project across Latin America and Mexico providing subject matter expertise in the design and implementation of new digital solutions. This expertise includes high knowledge and familiarity with business functions, with technology systems in country and region, and with digital product in order to ensure the.

New York, New York, US

Led initiatives involving Internet and Mobile product development, Internet sales strategies for all the Citibank countries across the region, enhancing, defining and tracking digital goals for each Citibank consumer business in the region.

New York, New York, US

Relocated from Colombia to the Latin America Regional Office, promoted to a regional role with responsibility for all Citibank’s Internet application and home banking across South and Central America, enhancing and developing new Internet functionalities, defining and tracking goals for each site and home banking application in Latin America, and defining.

New York, New York, US

Improved the performance of the Internet platform. Developed online and offline marketing plans. Promoted acquisition and cross-selling, maximized customer satisfaction levels by developing and enhancing new Internet functionalities and tracking key online performance indicators.

São Paulo, SP, BR

Generated positive results for UOL Colombia, a subsidiary of UOL Brazil on a highly competitive market scenario. Responsible for content, finance, marketing, sales and technology areas, was granted management authority for US$5 million in annual sales and for 121 employees countrywide) for two main lines of business, the portal and the Internet service.

São Paulo, SP, BR

Led UOL Colombia’s acquisition of Latino Net ISP and managed the subsequent merger with the company. Responsible of all aspects of ISP operations including technology, marketing and sales functions. Managed 43 employees.

London, GB

Succesfully completed an e-commerce and a resource planning consulting project over a nine-month period. Assisted Fondo Latinoamericano de Reservas on the selection of an ERP to their business, and the preparation of the implementation plan.

US

As an intern in Miami, developed a database system that tracked all maintenance and repairs from company’s service stations and during his early career stages in Colombia, managed two company-operated service stations with more than 40 employees and supervised the fuel distribution operations at the Bogotá fuel terminal.

Mba, Management Of Technology & Information Systems

B.S., B.S., Civil Engineering