Alejandra H. Email & Phone Number

San Francisco, Ca, Us

San Francisco, California, Us

www.alejandra-hernandez.co• Branding • Print Design• Visual Design• Logo Design• Illustration• Art Direction• Website Design• Newsletter Design

Palo Alto, California, Us

• Partnered with creative teams to execute deliverables across a wide variety of media.• Conceptualized, designed, and presented visual identities for events.• Produced illustrations for social and editorial articles• Worked with issue area leads and teams to convert needs and insights into strategic design solutions.• Upheld and applied brand guidelines to externally facing work, as well as internal keynotes, PDFs, printed materials, digital assets, and other creative.• Crafted design and aesthetic direction of website and overall online presence.• Created and managed website assets• Executed visual designs for various annual company events and internal projects through multi-platform native digital, print experiences, and more.• Mentored and helped lead interns• Conceptualized and assisted in shaping Emerson Collective's social media redesign across various platforms• Created paid social ads and assets for America’s Food Fund, a GoFundMe campaign started by Laurene Powell Jobs and Leonardo DiCaprio to address food insecurity during the pandemic, which garnered 2.8B social impressions and raised more than $45M for five organizations to become the highest-grossing GoFundMe campaign in the platform’s history.• Conceptualized and created social media toolkits for organzation partners within the collective

London, Gb

• Participated in creative conceptualization, developed preliminary concepts into refined comprehensive design solutions • Individually and as part of a team, worked on branding, art direction, visual systems, ad campaigns, motion design, guidelines and presentations • Produced and coordinated design audits • Conducted background research on identity and created mood boards for projects • Brought brand stories to life through print, digital interaction, animation and motion design • Produced client presentations involving custom sketch and illustrations • Put together materials for case studies• Gathered materials and helped put together brand guidelines• Produced motion graphic work for campaigns and ads• Photographed team headshots for new teammates

London, Gb

• Supported the wider creative team and actively contributed/assisted on specific studio projects• Actively engaged in live projects, contributing creative ideas within the team• Collected research and helped build presentations • Contributed to the studio's Moving World viewpoint (bi-weekly newsletter) • Gathered materials for case studies• Produced illustration work for select clients

New York, Ny, Us

• Participated in conceptualization and with assistance, developed preliminary concepts into refined comprehensive design solutions • Individually and as part of a team, worked on logo designs, visual systems, guidelines and presentations • Produced and coordinated design audits • Conducted background research on identity and created mood boards for projects • Brought brand stories to life through print, digital interaction, animation and motion design • Produced client presentations • Gathered materials for case studies• Gathered materials and put together brand guidelines

San Francisco, Ca, Us

Worked on brand development, branding/Rebranding, creative direction, UX/UI app design, website design, and creative collateral for clients ranging from restaurants to hotels.