• Reporting directly to the Regional Management for Latin America. Responsible for business development in Colombia, Mexico, Ecuador, Peru, and Chile.• Assigned sales target, with execution exceeding 110% as of July 2024.• Designed and implemented the market penetration strategy by country.• Developed new business opportunities, including strategic partnerships and expansion of the client portfolio.• Optimized sales processes to improve efficiency and maximize… Show more • Reporting directly to the Regional Management for Latin America. Responsible for business development in Colombia, Mexico, Ecuador, Peru, and Chile.• Assigned sales target, with execution exceeding 110% as of July 2024.• Designed and implemented the market penetration strategy by country.• Developed new business opportunities, including strategic partnerships and expansion of the client portfolio.• Optimized sales processes to improve efficiency and maximize revenue.• Coordinated with local teams to ensure alignment of regional objectives and implementation of strategies.• Trained and coached the SDR and farmers teams to improve their performance and achieve set objectives.• Monitored and reported key performance indicators (KPIs) to evaluate the success of implemented strategies and make necessary adjustments. Show less

• Reported directly to the General Management. Hybrid work between Bogotá, Mexico City, Lima, and Quito.• Designed and implemented the strategic, commercial, and marketing plan for the assigned territories in Latin America.• Established the budget and annual goals.• Recruited and trained the team of commercial and marketing executives, achieving a 65% growth in the number of team members.• Prospected major accounts and achieved business closures exceeding 140% of the established… Show more • Reported directly to the General Management. Hybrid work between Bogotá, Mexico City, Lima, and Quito.• Designed and implemented the strategic, commercial, and marketing plan for the assigned territories in Latin America.• Established the budget and annual goals.• Recruited and trained the team of commercial and marketing executives, achieving a 65% growth in the number of team members.• Prospected major accounts and achieved business closures exceeding 140% of the established target.• Implemented the automation system for marketing and sales, inbound marketing, and commercial area KPIs. Show less

Provided independent advisory services to SMEs in commerce and marketing. Developed B2B and B2C digital channels.

• Reported directly to the General Management.• Carried out the commercial and sales coordination of the company's product and service portfolio.• Developed the overall marketing strategy for the company.• Increased total sales by 30%.• Secured clients in new markets, both in private and public sectors.• Obtained new contracts through bidding processes with the Colombian State (SECOP II).

• Conception and launch of businesses: Tienda Marroquinera, Colorpiel Bags, 724ventas, and Tienda GLAM & Style.• Commercial and administrative coordination. Online product sales. Opening of new markets and sales channels. Establishment of the offline and online marketing plan; coordination of media advertising.

• February 2015 - May 2015: Strategic Advisor Contractor. Project 1: "Formulation of a Strategic Framework for the Faculty of Economic and Administrative Sciences". Project 2: Implementation and execution of the survey "Financial Education for the OECD - Continuing Education and the Family Finance Clinic".• January 2014 - August 2014: Entrepreneurship Area Professional. Developed and launched projects with the team: "Javeriano Business Development Center", "University-Business Knowledge… Show more • February 2015 - May 2015: Strategic Advisor Contractor. Project 1: "Formulation of a Strategic Framework for the Faculty of Economic and Administrative Sciences". Project 2: Implementation and execution of the survey "Financial Education for the OECD - Continuing Education and the Family Finance Clinic".• January 2014 - August 2014: Entrepreneurship Area Professional. Developed and launched projects with the team: "Javeriano Business Development Center", "University-Business Knowledge Transfer", "Javeriano Business Dialogue", "International Javeriano Creativity and Innovation Meeting for Organizations".• February 2012 - December 2013: Directorate Assistant. Coordinated administrative operations and customer service in the Department of Administration. Planned and developed events such as symposia, forums, and discussions with national and international business leaders. Compiled and consolidated departmental information and delivered the Annual Management Report to the Dean's Office. Show less

• Imported consumer electronics from China.• Conducted over 32,000 transactions with customers in Bogotá, Medellín, Cali, Barranquilla, and other cities through the Mercadolibre.com portal.• Online commerce and marketing as main sales tools. Achieved sales of USD $500,000 per period.