Alexander Shubin Email and Phone Number
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With over 20 years of experience in the retail and CPG industry, Alexander is a founder of SmartPricing AI solutions, a company that provides AI-powered dynamic pricing solutions for retailers. He is also an independent strategy director, helping retail companies to improve their performance, competitiveness, and governance. He holds an Executive MBA from MIT Sloan School of Management and Stockholm School of Economics, with a focus on digital business strategy and strategic market development.Alexander's core competencies include retail and CPG strategy, marketing, and consulting, as well as data-driven retailing and dynamic pricing. He has led and managed over 25 key consulting projects in the retail industry, achieving significant results for his clients, such as increasing profitability, growth, and efficiency. He is a member of the Association of Independent Directors and has served as an independent strategy director at the board of directors of several retail companies. He is also an author of a book and multiple papers on retail business models, CRM, strategy, and management. Alexander's mission is to help retailers harness the power of data and technology to create value for their customers, shareholders, and stakeholders.
Myretailstrategy Partners
View- Website:
- myretailstrategy.com
- Employees:
- 5
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Managing PartnerMyretailstrategy Partners Dec 2008 - PresentAlmaty, KazakhstanStrategic developmentConsulting in marketing and strategic planning fieldsManaging key consulting projects in the retail industryCarrying out training and workshops Key achievements 1. Developed a growth strategy of the local retail chain and ensure its implementation at the operational management level. At the time of 2019, the company grew by more than 3 times in the number of stores from 17 to 63, with a stable operating efficiency of an average EBITDA about 8%, and a net profit of about 5%.2. Developing Corporate Strategy of the Russian Appetite Group of Companies to be a leader in Russian fast-food market. I was a strategy expert and responsible for defining key strategic directions to grow by 300%, optimizing a business portfolio and creating a strategic map of the BSC. 3. Improving a business model and a shareholder value of the Moscow electro grid company (MOESK). Together with my partner, Roland Burgman, I had created the value-drivers tree and made recommendations on how to increase the market value of the company twice almost. 4. Business model reengineering and developing a new retail concept of the consumer electronics retail company KEY. I was supporting the KEY’s team to find a new strategic way of thinking of how to do their business to get sustained competitive advantages. I delivered the methodology to help them to build three business model options and to make a decision. 5. Developing a marketing strategy for the regional grocery retail company. For the retail company of the LAMA holdings, I suggested the new way of segmenting customers based on shopping behavior. It allowed them to find key points of its value proposition and create a new retail format focused more on target customers, and, a store of the new format was built. -
MemberAlexander Is A Member Of Russian Association Of Independent Directors. Nov 2014 - PresentMoscow, Russian FederationMember at Boards of Directors
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Independent Strategy Director At Board Of DirectorsSosedi, Retail Chain Jan 2019 - Jan 2020Minsk, BelarusImproving the strategy planning process Developing and supporting the strategy projects portfolio Improving the business-model and retail formatsExpert spot consulting in assessing decisions at the Board of Directors
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Business Development DirectorPlaut Consulting Russia Jan 2011 - Oct 2012Marketing strategy developmentMarketing campaign managementBusiness need identification and creating architectures of business solutionsCustomer business relationship development -
Head Of Sme Sector Sap Sales Department, RussiaIds Scheer Jan 2008 - Nov 2009I was in charge of a sale region sector. My work was to make sales SAP products and consulting service implementation for small and midsize companies in Russia. I was responsible for the beginning part of a customer value delivery chain. My tasks were to find the “right” prospects, to qualify and identify prospect’s needs, to make a pre-sale architecture of a solution and a project budget, to negotiate and get a contract, and then to support a delivery process by managing client relationship.During the work I got contracts with about 2M Euro in totalSome of main projects and achievments:Selling and implementing SAP ERP in the road building company.Selling and implementing SAP ERP in the publishing house
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General ManagerPartner Business Consulting Apr 2005 - Dec 2007I was responsible for general managing and developing of the company. And, in that period, my activities were focused on the following:Marketing and strategic developmentSelling consulting projects to key clientsGeneral management and building team of employees Developing strategic partnership relationsAn annual rate of growth was about 70%. The company was into the Top 12 list of Siberian consulting companies and Top 5 of strategic consulting companies (according the Expert magazine). I sold two SAP projects myself, and supported IDS Scheer to sell the SAP project to Formula Holding. Some of main projects:Implementing SAP ERP PM in the Krasnoyarsk Hydro Electric Power StationSelling ARIS software products to a regional branch of Bank of Russia. Making a strategic development plan of the multitier international air cargo hub Improving organizational process and strategic planning for the Board of the Administration of Krasnoyarsk region
Alexander Shubin Skills
Alexander Shubin Education Details
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Mit Sloan Digital Business Strategy: Harnessing Our Digital Future -
Strategic Market Development -
Computer Science -
Imo
Frequently Asked Questions about Alexander Shubin
What company does Alexander Shubin work for?
Alexander Shubin works for Myretailstrategy Partners
What is Alexander Shubin's role at the current company?
Alexander Shubin's current role is Founder of SmartPricing AI solutions | Independent Strategy Director | Retail and CPG Industry.
What is Alexander Shubin's email address?
Alexander Shubin's email address is sh****@****ting.ru
What schools did Alexander Shubin attend?
Alexander Shubin attended Mit Sloan School Of Management, Stockholm School Of Economics Executive Education, Сибирский Федеральный Университет, Imo.
What are some of Alexander Shubin's interests?
Alexander Shubin has interest in Travelling, Politics, Sap, Education, Science And Technology, Retail Marketing, Investing In Innovation Projects, Developing Marketing Strategy.
What skills is Alexander Shubin known for?
Alexander Shubin has skills like Strategy, Business Strategy, Management Consulting, Crm, Management, Business Development, Marketing Strategy, Strategic Planning, Marketing Management, Business Process, Business Process Improvement, Retail.
Who are Alexander Shubin's colleagues?
Alexander Shubin's colleagues are Ivan Semenov, Alexander Vygolko.
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Alexander Shubin
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