Aleksandra Mezentceva Email & Phone Number

- Launched a new division, Talent Agency, aimed at attracting crypto influencers globally for long-term collaborations with the agency and clients.- Secured 25 new influencers for the Talent Agency in the first month.- After finalizing selection criteria, onboarded 45 influencers for ongoing partnerships.- Acquired 10 new clients by collaborating with influencers relevant to crypto projects.- Managed a team of 3 scouts.- Handled inbound inquiries from talents, converting them into agency clients.- Developed 2 additional monetization strategies beyond influencer sales to clients.

Larnaca District, Cyprus

- Launched ad campaigns in collaboration with influencers for Crypto, GameFi, and FinTech projects.- Built a global database of crypto influencers, ensuring at least 40% of their audience matched target geographies.- Managed and allocated resources to a team of 6 Influencer Marketing managers.- Oversaw client budgets of up to $50,000 per month.- Created media plans for both prospective and existing clients.- Developed detailed briefs for influencers.- Recruited and hired Influencer Marketing managers.

Larnaca District, Cyprus

- Sourced and selected influencers across various platforms (Instagram, YouTube, TikTok).- Communicated with influencers from diverse regions, including the USA, UK, Canada, Australia, India, Russia, the Philippines, Egypt, and Latin America.- Developed detailed briefs for influencers.- Monitored and ensured all collaboration conditions were met, including deadlines and deliverables.

St Petersburg, St Petersburg City, Russia

St Petersburg, St Petersburg City, Russia

- Managed the release of 40 influencer advertising campaigns per month, employing diverse strategies tailored to specific objectives.- Negotiated collaboration terms with influencers and coordinated product shipments.- Published articles in various media outlets.- Led the initiative to send influencer gift packages for holidays.- Served as a key consultant for three IM managers, approving references and strategies for influencer campaigns on a weekly basis.- Organized and managed influencer photoshoots for the company’s website and social media.- Handled all campaign-related documentation.

St Petersburg, St Petersburg City, Russia

- Content creation for social media (photo, video, graphic design, copywriting).- Development of SMM strategies, content strategies, content plans.- Communication with clients.- Setting goals for designers and targeted advertising specialists.- Influencer Marketing.- ORM.

Санкт-Петербург, Россия

- Content creation for social media (photo, video, graphic design, copywriting).- Development of content-strategies, content-plans.- Photo shoot producing.

St Petersburg, St Petersburg City, Russia

- Content-strategies development.- Content creation for social media (photo, video, graphic design, copywriting).- Interacting with client.- Setting goals for designer.- Photo shoot producing.- Content-plans development.- Monthly report.

Санкт-Петербург, Россия

- Interacting with client.- Setting goals for project-team: photographer, designer, copywriter, stories-manager, advertising manager. Tasks implementation control.- SMM-strategies development.- Content-plans development.- Monthly report.