Alexandra (Sasha) Walsh, Phd Email & Phone Number

England, United Kingdom

Reading, England, United Kingdom

* Championed customer-centric strategic initiatives such as Evolution of Loyalty, ensuring the customer's voice is central to all decision-making processes, supporting product development and execution.* Led comprehensive telco comparison, research initiative and stakeholder workshops to support development of our loyalty offerings competitively in the market.* Led cross-functional collaboration with digital and technology teams to deliver and execute key workstreams, including the development of the Three+ app, fostering clear communication and teamwork.* Managed stakeholder engagement and alignment, prioritizing the 2024/2025 roadmap to balance customer needs with growth opportunities and commercial performance.* Further developed stakeholder management skills by engaging with various stakeholders to deliver new features into the Three+ app, ensuring timely and effective product launches.* Ran a cross-functional initiative to transform the process of giving goodwill vouchers through the Three+ app, enhancing commercial performance and customer satisfaction.* Reviewed existing processes with teams and partners to identify and implement improvements, and initiated agile methodologies such as daily stand-ups to enhance team collaboration and project execution.

Reading, England, United Kingdom

* Project management skills developed through project managing the full cycle of research projects with internal and external stakeholders* Further developed communication skills by being an active member of Future Insights team and supporting Insights Manager on day-to-day task* Stakeholder management skills evolved by working closely with different stakeholders across New Products & Props team by designing, executing, and delivering different type of research in-line with business needs* Analytical, attention to detail, and critical thinking skills developed through conducting and overseeing different types of market research* Relationships building skills enhanced through working with different research agencies on delivering research project* Organisational skills acquired through supporting Insights Manager on overseeing friendly user trial of new transformation project* Consumer insights and research management skills evolved through managing, designing, executing and delivering feedback on internal friendly user trial of customer experience on new transformation project

Reading, England, United Kingdom

The role is split between research and teaching engagements. Research:* Negotiation and building relationships skills developed through reaching out to different organisations and establishing connection with one of the major telecom companies to run a research together* Analytical and statistical skills enhanced through taking range of data analytics modules and performing robust quantitative analysis* Report building skills evolved through synthesising conference papers on understanding people's preferences when interacting with digital channels Business presentation skills developed through delivering research insights and actions to various stakeholders (practitioners and academics)Teaching: * Critical thinking and writing further developed through supporting module conveyor with adopting learning aims and objectives of the course* Presentation and communication skills evolved through doing part of a teaching of the course on Contemporary Management* Further enhanced my analytical skills through supplying extra content to the course of Contemporary Management

London, England, United Kingdom

Collaborative project between Vodafone and PhD on establishing customer's preferences on interacting with digital channels.* UX Research skills evolved through applying various UX methodologies in digital space such as moderated and unmoderated user testing, surveys, click tests* Data analysis skills developed through conducting quantitative studies such as development and creation of personas and customers' mindsets* Stakeholder and agile management skills enhanced through collaborating with scrum teams* Critical thinking & problem solving skills developed through user testing methodologies (running interviews and note taking) and implementing new approach to note-taking technique* A/B testing knowledge evolved through providing hypotheses to test based on current research

Reading, England, United Kingdom

* Advanced communication skills by assisting students in their enquiries* Attention to details & analytical skills evolved through various administrative tasks such as providing audits, working with Excel spreadsheets and more* Further developed content marketing skills by creating social media job adverts for Instagram, Twitter, Facebook & TikTok* Have significantly enhanced team working capabilities through working as a team with other help desk assistants* Improved creative skills by creating content for University of Reading social media account in TikTok

Reading, England, United Kingdom

* Advances collaborative skills by working with different stakeholders of an organisation* Developed further customer service skills by meeting customers needs and creating an exceptional customer experience* Further improved marketing and creative skills through creating innovative and sustainable project for the entrance wall of the shop to increase engagement and work with local communities * Business presentation skills evolved through pitching this project to higher management of an organisation

Reading, England, United Kingdom

* Developed further my communication skills by supporting undergraduate students in their career search* Analytical & strategic skills evolved through data analysis of feedback received from students and acting upon this feedback* Have significantly enhanced my team working capabilities through working as a team with other ambassadors

Saint Petersburg, Russian Federation

* Analytical skills developed by conducting multiple market researches about consumer behaviour and mobile technologies in retail* Research skills evolved through synthesising research insights and effectively communicating it to various stakeholders* Further developed communication and people skills by influencing higher management through marketing presentations

Liverpool, Merseyside, United Kingdom

* Development of customer service skills by providing customer support to consumers and businessaccounts of Vodafone* Demonstrated excellent team-working skills by increasing the customer satisfaction rate of thestore* Significantly improved negotiation skills, regularly converting customers from point of enquiry tosale* Boosted ability to upsell products, consistently meeting KPIs set for adding more value to sales* Evolved adaptability and persuading skills by meeting needs of each customer

Darmstadt Area, Germany

* Advanced management skills by managing logistics team consisting of three co-workers* B2B interactions with German suppliers and couriers: developed strong communication & organizational skills by day-to-say communication with different departments of the company, suppliers, and freight-forwarders* Worked with the web development team to improve user experience* Demonstrated excellent teamwork skills by taking an active role in the logistics department, as a result coordinating the department and supporting team members with their duties* Daily operations of supply chain department such as orders handling, stock management,inventory, customer service support* Successfully completed an ongoing project with DHL representatives by merging two systems

Darmstadt Area, Germany

* Responsibilities included daily communication with customers by email and phone that incredibly increased customer service and listening skills * B2B interactions: responsible for communication with business customers of the company and providing quotations for them (Closed £13, 000 deal with a business customer)* Developed organic performance via SEO and updating website content (2/3 backlinks a week)* Developed B2B relationships with bloggers by negotiating backlinking and pricing to support SEO

* Day-to-day communication with IKEA customers & delivering high-quality customer experience to them* Analysis of daily operations & purposing solutions for higher management * Development of team-building skills as working as a part of customer relations team

Doctor Of Philosophy - Phd, Marketing & Reputation

Research topic: Understanding people's preferences on interacting with digital channels (Quantitative research method approach) Research.

Master'S Degree, International Business And Management, Distinction

Strategic and operational knowledge of finance, international relationships & trade as well as cross-cultural communication.

Bachelor Of Business Administration (Bba), International Business, 3.9

Activities and Societies: Lamk student Union* Major in International Business & Management Strategic and operational knowledge of finance.

Erasmus Program, Business Administration And Management, General, Pass

* Major in International Business Knowledge of management and communication skills in different international domains. Able to reflect.