Senior Marketing Specialist
Current• In 2023, identified and utilized new marketing channels, contributing to a surge in monthly sales to $2 million.• Consistently achieves and surpasses assigned KPIs, reaching performance levels of 115%• Identified and leveraged new marketing channels, leading to a 23% increase in total advertising reach in 2023. • Managed and worked together with traffic subcontractors to guarantee a 10% cut in marketing expenses in 2023 while retaining campaign efficacy.• Supervised 8 personnel, including designers, copywriters, programmers, advertising specialists, etc.• Resolved over 100 issues related to the moderation of advertising systems.• Created thorough marketing activity reports that enhanced decision-making and budget allocation.