Alena Krisanda Email & Phone Number

Copenhagen, Dk

Copenhagen, Capital Region, Denmark

Copenhagen, Capital Region, Denmark

Keepit’s mission is to protect data in the cloud.Keepit is a software company specializing in Cloud-to-Cloud data backup and recovery. Deriving from +20 year experience in building best-in-class data protection and hosting services, Keepit is pioneering the way to secure and protect cloud data at scale.As Global Marketing Events & Conferences Manager my responsibility is to:- Lead the global strategy for key conferences, events & webinars collaborating closely with local… Show more Keepit’s mission is to protect data in the cloud.Keepit is a software company specializing in Cloud-to-Cloud data backup and recovery. Deriving from +20 year experience in building best-in-class data protection and hosting services, Keepit is pioneering the way to secure and protect cloud data at scale.As Global Marketing Events & Conferences Manager my responsibility is to:- Lead the global strategy for key conferences, events & webinars collaborating closely with local field marketing managers and sales teams across focus regions worldwide (EMEA, UK & Ireland, DACH, North America, ANZ) thus contributing to Keepit's Partner-First Go-To-Market strategy.- Own & manage significant budgets related to projects along with Keepit Market Development Fund program for Keepit's hundreds of partners across the globe.- Execute global in-person & virtual events strategy that can fully leverage the potential and convert our presence into marketing qualified leads, generate pipeline & ultimately contribute to a revenue growth.- Closely collaborate with brand & creative team to define Keepit's brand persona & brand visual identity to build global brand awareness - Develop regionally customised global merchandise strategy Show less

Copenhagen Area, Capital Region, Denmark

Bang & Olufsen is one of the world’s most iconic audio-visual brands, Bang & Olufsen has been leading the way in design, technology and innovation for more than 90 years. We work with the mindset to create experiences like no one else, catering to the creative curators with a focus on luxury lifestyle. As part of Global PR team my role focuses on defining relevant platforms for global product launches, followed by leadership on planning and execution of global priority launch… Show more Bang & Olufsen is one of the world’s most iconic audio-visual brands, Bang & Olufsen has been leading the way in design, technology and innovation for more than 90 years. We work with the mindset to create experiences like no one else, catering to the creative curators with a focus on luxury lifestyle. As part of Global PR team my role focuses on defining relevant platforms for global product launches, followed by leadership on planning and execution of global priority launch events.- Define and implement marketing strategies for brand events, global launch platforms, trade and customer events- Driving brand partnerships related to product launches- Driving regular alignments with regional PR agencies and global teams- Facilitate event concept development, design process and business case- Owner of the global events marketing budget- Manage budgets and financial plans on central and local levelCheck out some of my projects below. Show less

Copenhagen Area, Denmark

B&O PLAY is a world’s leading premium lifestyle audio brand for design admirers and urban music lovers. In 2012, Bang & Olufsen created B&O PLAY, a new brand within an icon. B&O PLAY is bringing B&O core values - timeless design, craft and product innovation to a new generation of customers.As part of Global Channel Marketing I have led various business relevant projects with reach across global markets.- Project lead for global marketing launch events, brand consumer events… Show more B&O PLAY is a world’s leading premium lifestyle audio brand for design admirers and urban music lovers. In 2012, Bang & Olufsen created B&O PLAY, a new brand within an icon. B&O PLAY is bringing B&O core values - timeless design, craft and product innovation to a new generation of customers.As part of Global Channel Marketing I have led various business relevant projects with reach across global markets.- Project lead for global marketing launch events, brand consumer events, partner events and conferences, international trade shows within design and consumer electronics industry.- Driving global demand generation tactical campaigns translated into 11 languages.- Project lead for global merchandising and retail sell-in materials.- Responsible for product launches planning and global/local alignment and data asset management.- Content development for Global Partner Newsletter - communication tool towards global business partners. Show less

Slovak Republic

Royal Rebels Studios business concept is to gather professionals from medical aesthetics, beauty, body art and body care industry under one brand. The idea is to attract new customers and increase sales through common marketing strategy and united management.Brand has been established in 2007 where I acted as a General Manager until I relocated to Copenhagen, Denmark in 2012.- Setting and implementation of brand marketing and sales strategy- Overseeing and running daily… Show more Royal Rebels Studios business concept is to gather professionals from medical aesthetics, beauty, body art and body care industry under one brand. The idea is to attract new customers and increase sales through common marketing strategy and united management.Brand has been established in 2007 where I acted as a General Manager until I relocated to Copenhagen, Denmark in 2012.- Setting and implementation of brand marketing and sales strategy- Overseeing and running daily business activities - Leading promotional activities and advertising- Planning and execution of national and international events within industry- SoMe management- Controlling budget Show less

Master’S Degree, International Relations

International relations studies explore issues to understand the delicate and complex inside of diplomacy, the way nations interact.

Master'S Degree, Public Administration

A public administration degree provides an academic background to be involved in research and development, marketing, financial planning.