Alena Stavnjak Email and Phone Number
Florida, United States
Alena Stavnjak's Location
Miami-Fort Lauderdale Area, United States, United States
Alena Stavnjak's Contact Details
Alena Stavnjak work email
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Alena Stavnjak personal email
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About Alena Stavnjak
Innovative and strategic corporate level Spa, Wellness and Retail leader with experience in Luxury Hotels and a variety of Spa brands located across the North America, Mexico and Caribbean markets with experience in Europe, Middle East and Asia. A remarkable record of achievement in designing, developing, implementing spa strategies in support of the overall business vision. Strength in spa services, marketing and sales creation, membership development, retail models, thought leadership, business advisory skills to assess, improving existing programs and designing innovative value based health and lifestyle plans, talent/performance management, staff development and department re-engineering initiatives. Executive-level relationship manager, talented at building cohesive partnerships with key stakeholders, business leaders and cross-functional teams in various properties.
Alena Stavnjak's Current Company Details
Starwood Hotels
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Corporate Director of Spa
Florida, United States
- Website:
- starwoodhotels.com
- Employees:
- 3
Alena Stavnjak Work Experience Details
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Corporate Director Of SpaStarwood HotelsFlorida, United States
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Corporate Director Of Spa & RetailSh Hotels & Resorts May 2023 - PresentMiami, Florida, UsGlobal spa and wellness development, branding, strategy, design, pre-opening, and ongoing operational support for SH Hotels and Resort brand that operates 1 Hotels, Baccarat Hotels, Treehouse Hotels, and SH Collection properties. Proper execution of the critical path, OSE & FFE selections, design and architectural layouts, software selection, marketing research, collaterals, training manuals and job descriptions for our spa, wellness/fitness and retail divisions.Managing partnership with our brand partners: Bamford and La Mer.Currently working on development of 13 new projects globally.Oversee operations of all 9 corporate spa facilities, ensuring smooth functioning, high-quality services, and adherence to established SH Hotels & Resorts standards.Develop and implement operational policies and procedures to optimize efficiency, consistency, and guest satisfaction. Recruit, train, mentor, and motivate a team of spa directors, therapists, and support staff across multiple locations. -
Elevating The Guest Wellness Experience Committee MemberInternational Luxury Hotel Association Feb 2023 - PresentPalm Beach Gardens, Florida, UsThe Elevating The Guest Wellness Experience Committee think tank is a deliberating body of luxury hospitality professionals that composes research relevant to luxury resorts, including innovations in wellbeing, consumer trends and industry forecasts. -
Sustainability & Wellness Council MemberGreater Miami And The Beaches Hotel Association Nov 2021 - PresentMiami, Fl, UsThe Greater Miami and the Beaches Hotel Association’s Sustainability & Wellness Council was created to advance the awareness and adoption of sustainable & wellness practices by providing guidance, expertise and resources to Association members. The Council also works to increase visibility of members' sustainability practices in domestic and international markets to promote the Miami hospitality industry’s image. -
FounderSespaa - Spa Wellness Association Jan 2020 - PresentSESPAA, the largest North American regional spa wellness association is dedicated to connecting spa and wellness professionals by providing invaluable research, marketing, educational and networking opportunities.SESPAA association encompasses the following territory:Southeast Region: Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Maryland, Mississippi, North Carolina, South Carolina, Tennessee, Texas, Virginia, Washington DC, West Virginia, Puerto Rico and U.S.V.I.Northeast Region: Connecticut, Delaware, Maine, Massachusetts, Maryland, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, and Vermont.Mexico and Caribbean -
PresidentGlobal Wellness Design & Consulting Apr 2014 - PresentSouth Beach, Florida, UsGWDC offers design and consulting services covering everything from a new built, creating a concept, pre-opening assistance to menu selection to daily operations support. We assist with evaluating current business model review, management recruitment, spa menu development, service training, retail product selection, customer service training and steps of service implementation. We are a team of Spa & Wellness professionals with over 30 years of combined experience and are proud to provide you with the tools to grow your business, increase revenues, manage and maintain your current spa or future spa. -
Director Of Spa, Wellness And Retail Operations And Openings1 Hotels Sep 2016 - May 2023Miami, Florida, Us1 Hotels Spa and wellness operations, development, and openings. Curated spa wellness division with brand's first spa opening 1 Hotel South Beach in 2016, followed by 7 domestic and international spa openings. Execution of the critical path, OSE & FFE selections, design and architectural layouts, marketing research, spa menu creation, software selection and implementation, SOPs, training manuals and job descriptions for 1 Hotels portfolio of spas.Recruitment, hiring and training of spa directors for each propertyIdentify vendors and negotiate contracts.Analyze guest and team members satisfaction and implement improvement plans.Forbes and luxury spa and wellness trainings. -
Regional Director Of Spa & Wellness, Florida And CaribbeanViceroy Hotel Group Sep 2013 - Sep 2016West Hollywood, California, UsManaged spa portfolio for the following Viceroy locations: Miami (Florida), Sugar Beach (St. Lucia) and Riviera Maya (Mexico)Developed and implemented company programs and directed the operations to meet/exceed budgeted revenue, metrics to improve utilization, and set revenue goals while ensuring quality customer service.Viceroy Miami spa and pool are part of the residential condominium living amenities (3 towers; 1800 units). One of my key responsibilities was to oversee the entire operation and consistently adhere to and execute the mission and vision of the Board and community.Providing spa leadership and guidance to ensure that the needs or desires of the residents are being addressed.In partnership with the Hotel and the Association Board, created and implemented the annual working budget, subjected to approval by the Board of Directors and Viceroy Director of Finance. -
Director Of Spa And RetailThe Ritz-Carlton Hotel Company Llc Nov 2011 - Sep 2013Bethesda , Md, UsDeveloped Marketing plan and Social Networking awareness increasing local market revenue by 20% and retail sales by 15%Identified and recommended new products and product enhancements to remain competitive in the market Member of Marriott International Corporate Spa Focus groups designed for a selective senior spa directors to create and implement projects that will help our spas around the world increase revenues such as in enhancement/upgrade programs and home care retail recommendations Implemented Four Disciplines of Execution by Stephen Covey and determined wildly important goals and lead measures for the team Delivered outstanding guest service at all times according to The Ritz-Carlton Brand Standards and AAA StandardsExcellent monthly financial results increasing spa and retail revenues and YTD profit percentage by 10%Responsible for Spa, Fitness and Retail operationsAssisted as Interim Spa Director at The Ritz-Carlton, Sarasota for 5 months -
Executive Brand Director Of SpaEdition Aug 2010 - Nov 2011New York, New York, UsCreated a platform for the EDITION spa division and developed all operational standards, marketing and membership materials for the brand. Assisted with the execution of pre-opening and opening brand's first spa, 20,000 sqft state-if-the-art ESPA at The Istanbul EDITION and was in charge of the Spa's critical path and checklist, including all countdown functions; training, recruitment and orientation.Spa BudgetCreating Strategy and Action plans for Spa membershipsSpaSoft configuration and set upCreating and designing Spa Menu of Services, spa and membership collateralsCreating Training Manual for all positions within the SpaImplementing ESPA Brand Standard IndexBuilding relationships in the community to strengthen the brand and sell the Spa and Fitness Memberships as a product and service experienceCreating Membership goals and budget for Membership Sales ExecutiveEnsuring that EDITION and ESPA luxury standards are maintainedPartnership with the Bastien Gonzalez PediManiCure studioPartnership with Dr Osman Muftuologo’s clinic to promote spa and wellness for our mutual clients and support their nutrition and diet goals -
Director Of Spa And RetailThe Ritz-Carlton Hotel Company Llc Jan 2009 - Sep 2010Bethesda , Md, UsResponsible for Spa and Retail operations, 16,000 sqft operation, 2 million dollar Spa operation, 1 million dollars Retail operationOversight and direction of the Retail Manager and all 40 employees in Spa and Retail operations Oversight and direction of all employee matters, including controlling labor management and payroll Creating Marketing strategy for the Spa to remain competitive in the market and ensure spa services are included in all property-related marketing and advertisingRenovation and re-concepting of Spa to match 2009-2010 Hotel BPM In 2009The Ritz-Carlton Spa St. Thomas achieved ranking of being #3 within our Domestic/Caribbean comp set of 28 spas in following: profit (30.8%) and #2 in spa revenue per treatment ($859.10)Signature Retail shop has achieved the highest retail margin percentage, the lowest COS and the third highest RPORin Domestic/ Caribbean comp set in 20092009 Gallup Individual Guest scores have increase in all five areas the Spa is being rated on vs. 2008Evaluation of current business model and enhancing service to maximize revenue, profit, employee and guest engagementWorked closely with Sales/Revenue and Rooms Department to promote Spa services .
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Interim Spa DirectorThe Ritz-Carlton Hotel Company Llc Sep 2009 - Nov 2009Bethesda , Md, UsAssisted in task force at The Ritz-Carlton, Tyson Corner as interim Spa Director. In this assignment made a significant impact in managing Spa operation, sales, revenue sales and marketing strategyIncorporated guest satisfaction as a component of departmental meeting with a focus on continuous improvement. Managed Labor relations for this union property.
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Spa ManagerThe Ritz-Carlton Hotel Company Llc Sep 2006 - Jan 2009Bethesda , Md, UsProvided the very highest quality amenities, and services in a comfortable, yet luxurious environment Provided L&G with a challenging, supportive and team-oriented work environmentManaged inventory of professional products to capture full revenue potentialsImplemented new revenue ideas that increased business by 25%Developed and implemented Sales Goals for the Front Desk staff
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Spa And Retail Group Sales CoordinatorThe Ritz-Carlton Hotel Company Llc Mar 2003 - Sep 2006Bethesda , Md, UsDeveloped an effective marketing plan that increased revenues by $500,000Negotiated contracts with potential customers, local business, and suppliersOn a daily bases sent reports for Accounting and Sales Department, and communicated with Conference Services and Purchasing Departments to ensure excellent serviceAssisted Public Relations Department with VIP guests and reservationsWorked closely with Meeting Planners Pre and Post Conference to ensure flawless programs
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Guest Service AgentHilton Aug 2001 - Feb 2003Mclean, Va, UsPro- actively monitored and improved operations in order to consistently deliver superior serviceFinished my internship and learned hotel wide operation with detail and precisionProcessed reservation from the sales office, local business, and travel agentsUsed suggestive selling techniques to sell rooms and to promote hotels other services
Alena Stavnjak Skills
Guest Service Management
Opening Hotels
Customer Satisfaction
Hotels
Pre Opening Experience
Budgets
Customer Service
Spa
Resorts
Pre Opening
Hospitality Management
Retail
Marketing Strategy
Concierge Services
Beauty Industry
Hospitality Industry
Management
Marketing
Public Relations
Sales
Cuisine
Opera
Sales Management
Event Management
Aromatherapy
Rooms Division Management
Skin Care
Fitness
Recruiting
Culinary Skills
Inventory Management
Wellness
Hotel Management
Aesthetics
Cosmetics
Hiring
Swedish
Lodging
Hospitality
Training
Boutique Hotels
Revenue Analysis
Front Office
Budgeting
Alena Stavnjak Education Details
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Hacc, Central Pennsylvania'S Community CollegeHospitality Administration/Management
Frequently Asked Questions about Alena Stavnjak
What company does Alena Stavnjak work for?
Alena Stavnjak works for Starwood Hotels
What is Alena Stavnjak's role at the current company?
Alena Stavnjak's current role is Corporate Director of Spa.
What is Alena Stavnjak's email address?
Alena Stavnjak's email address is al****@****els.com
What schools did Alena Stavnjak attend?
Alena Stavnjak attended Hacc, Central Pennsylvania's Community College.
What skills is Alena Stavnjak known for?
Alena Stavnjak has skills like Guest Service Management, Opening Hotels, Customer Satisfaction, Hotels, Pre Opening Experience, Budgets, Customer Service, Spa, Resorts, Pre Opening, Hospitality Management, Retail.
Who are Alena Stavnjak's colleagues?
Alena Stavnjak's colleagues are Mary Kamene, Tkshaji Krishnan, Paul Radu, Leung Janice, Frankie He, Vijay Vijay, Lizzy David.
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