Responsible for all course content directly with the marketing and business team from LinkedIn. Course focused on branding and performance campaigns on LinkedIn.

Responsible for the communication area ( SEO, SEM, Social Media, Website, E-mail mkt,PR, Partners)Coordination of the first book from IAB BRASIL - 2016 - Mobile bookCommunication Management with agencies and suppliers involvedSupport for all areas: Institutional, Events and EducationResponsible for the implementation of the Content Area: Guides, Surveys, Articles and Books.Planning of the IAB brand strategies in BrazilFamiliarity with legal processes: budgeting, billing, contract management.Head of Partnerships with key players of the market: PWC, Millward brown, Nielsen, ComScore, Emarketer, Ibope, Google, Facebook, SEBRAE, and othersPlanning, monitoring and management of the IAB BRASIL site along with coordinator and suppliers.

Responsible for the implementation of the Educaton Area: Open classes, Online Courses (IAB Digital Academy) , webinars, Incompany , International courses, Social Actions and secondary projects.P & L Analysis of all projects in EducationSupport for Communication Coordinator and Management of the Sales Funnel / Goals / analyticsHead of Partnerships for Communication and EducationCommunication Management with the agencies and suppliers involvedManagement of performance campaignsAdministration of all production for courses ( teacher's selection, location, structure needed and communication plan) , results analysis, content optimization with the faculty of IAB Brazil and development of new courses, results until July 2014:● Advanced Analytics● Digital Law with emphasis in marketing● Loyalty and retention Online customers ( partnership: UNIbuscapé )● Google Adwords Fundamentals● LinkedIn Marketing ( partnership: LinkedIn Brazil ) - TEACHER● Mobile App Marketing● Planning and buying digital media (partnership: JUMP Education )● Advanced Social Media● Online advertising sales (partnership: JUMP Education )● Bing Ads Academy ( First Class in Brazil, partnership: MICROSOFT)● Workshop SEBRAE & MICROSOFT ( Bing ads for entrepreneurs, partnership: MICROSOFT)

Main services: Strategic planning, development of promotions, branding, brochures, websites, social media, SEM and SEO.● Daily work of management accounts (clients below): relationships with customers and suppliers, negotiations, strategic alliances, creation and development of release, total management of campaigns and budget control.● Management and planning of all works acquired by the agency.● Preparation of briefing, strategic planning, negotiating with suppliers, budget and customer service.● Experience with digital marketing, Google Adwords, Google Adsense Google Analytics, graphics and web 2.0.● Monitoring of all processes with the creative team, creation of concepts, texts, layouts and development strategies.● Financial management: accounting, cash flow analysis and sales strategy of the company.Clients:Johnson & Johnson, Positivo Informática, Liquigás, Puket, Franco & Bachot, Cooler Master, Sumirê, D’Allora, Vipiteno, Novtis, Potentia, Arlug, Brasis Resources, Isaaiosa, Cilomex, Cyrela, Delta Promo, Huffix, Juresa, Megatech, Seven, Sindipan, Silfer, Tecnobanho, Itaberaba, Panconfest, Fipan

• Development and support of FIPAN – Largest bakery and confectionery trade fair in Latin America.• Responsible for the planning, development, analysis and PPT presentation of the FIPAN fair survey.• Management of 7 interviewers hired to assemble the information for the FIPAN fair survey.• Management of the PANCONFEST, the most important event in FIPAN 2008. Responsible for the products logistic, communication, staff, development and general operations of the event.• Responsible for the market plan, strategy and communications plan for IP&C magazine, the most respected magazine of the bakery segment.• Support to advertising agencies, managing material for the fair and IP&C magazine.• Sales executive focusing on the fair and IP&C magazine. Analysis, promotional planning, pricing and sales planning.

• Experience with development and launch of several products.• Participation in deals and strategic alliances with companies such as Johnson Diversey and Colgate.• Daily interaction with company offices in Europe, Asia, North America and South America.• Participation in the analysis and review of several projects, controlling budget and payments.• Direct contact with clients and suppliers, including site visits and day to day project interaction.• Research, project development and meetings with several international companies representatives (US, Chile, China and Bolivia)• Project support to achieve the sales target figures whit market analysis and forecasts.• New industry market applications survey.• Market share and competition product analysis.• Assistance in internal and external communication, being responsible for the website management.• Product development and promotion, responsible for the elaboration of planning and presentations.• Planning of events and future marketing campaigns.