As the CEO of the Brazilian office, I drive the strategic vision and operational execution to position the agency as a market leader in delivering innovative and creative marketing solutions. I lead a talented team in aligning local market strategies with the agency's global objectives, ensuring cultural relevance while maintaining operational excellence.Key Achievements:- Market Leadership: Established the Brazilian branch as a strong player in the digital marketing industry.Client Acquisition: Secured partnerships with top-tier local and international brands, increasing the client portfolio.- Operational Excellence: Optimized local and global operations, while improving project delivery timelines and client satisfaction.- Team Building: Recruited and nurtured a high-performing team, creating a workplace culture that fosters innovation, collaboration, and professional growth.- Cross-Market Synergy: Facilitated seamless collaboration between the US and Brazilian offices, enabling knowledge sharing and the successful adaptation of global campaigns to the local market.- Innovation Leadership: Championed the development of innovative and culturally resonant marketing strategies, achieving impactful results for diverse industries in Brazil.- Advancing Women in Leadership: Mentored and empowered women within the organization, driving an increase in female leadership roles and creating a more inclusive workplace culture.

As the CFO and COO of 270B, I lead the strategic financial and operational initiatives that allow creativity and innovation to thrive. My role oversees the agency's financial planning, budgeting, and risk management, while also streamlining operations across two international offices to ensure seamless service delivery for our clients.Key Achievements:- Financial Growth: Spearheaded initiatives that increased the company's profitability], while maintaining lean operational costs.- Global Expansion: Played a pivotal role in scaling operations into Brazil, including establishing financial structures compliant with local regulations and creating synergies between the two markets.- Process Optimization: Implemented systems and workflows that improved project efficiency and enhanced cross-functional collaboration.- Strategic Growth Leadership: Developed and executed financial strategies that supported the agency's year-over-year growth, contributing to the expansion of service offerings and the acquisition of new clients.- Employee Development: Led programs to strengthen internal capabilities, fostering a culture of continuous learning and innovation.- Technology Integration: Supported the adoption of cutting-edge tools and platforms to improve and optimize campaign performance.

Specializes in developing new accounts and augmenting the business of existing accounts. Identifies prospects’ advertising, marketing, and business issues and matches these with agency capabilities and ideas. Develops strategies and tactics for pursuing selected prospects. Participates in sales presentations, negotiations, and sales closings.

Spearheads the acquisition, planning and implementation of new business development. Creates and executes presentations and pitches while providing marketing-based insights and recommendations to team and clients. Effectively solicits and participates in new business programs, working with digital, public relations, and other marketing departments.

Responsible for market scenario, prospecting, pre-sales, budget creation, customer negotiations, client management and post-sales/projects for the entire Latin American region. Directed client services, developed and participated in marketing strategies while overseeing budgets and projects.