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Agile Product Management; Project Management; Experience in a client-facing role as Account Manager; Experience in a fast-paced, deadline-driven culture; Online retail in travel and fashion industry; Business Analysis
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It ProjektassistentinExali AgGermany -
It ProjektassistentinExali Ag Oct 2020 - PresentAugusta, Baviera, Germania -
Associate Product ManagerExpedia.Com May 2015 - Apr 2017London, United KingdomI was part of the GRO Product team leading product innovation on Expedia website in order to meet customer needs and grow the Expedia business. Primary responsibilities were: - UI/UX customer research, benchmarking, customer behavior data analysis in order to understand customer needs;- user story generation, development prioritization, stakeholder management, QA testing, product delivery in accordance with Agile framework.I was also in charge of the production of internal sales reports.Tools: JIRA, Trello, Mingle, Omniture, Tableau, Business Object by SAP, Microsoft Office. -
Senior Ecommerce Store Manager – Retail Team LeaderTriboo Digitale Jul 2013 - Apr 2015Milan Area, ItalyI managed online sales of stores powered by Triboo Digitale working as Account Manager for several brands (Ducati, Lamborghini, VR46, Arena). I was also Team Leader of a unit of Online Store Managers (4 people), overseeing the revenue results of the whole business unit. I was responsible for:- the eCommerce strategy (sales plan, product assortment, visual merchandising);- the achievement of revenue targets and performance analysis/KPI monitoring;- the implementation of eCommerce solutions into partner networks;- the interaction with other internal structures (Technology, Creative Direction, Web Marketing, Customer Care, Logistics) to maximize delivery to the Partner;- management of the direct email marketing activity.Tools: Magento, Contact Lab, Mailchimp, Google Analytics, Microsoft Office. -
Digital Project Manager – Ecommerce Dept. Team LeaderMsc Cruises Apr 2012 - Jul 2013Reporting directly into the eCommerce manager, I coordinated the activities of the team (5 people) dedicated to the management and promotion of the online distribution channels. As Digital Poject Manager I was responsible for the organization, planning, coordination, controlling and conduction of international eCommerce projects including budgeting. My responsibilities: business analysis in requirement gathering and preparation of functional specifications documents prior to the development of platforms; leading and motivating the project team during the entire project phase; supervision of external distributors and suppliers; organization and conduction of project meetings and steering group meetings, status calls; leading User Acceptance Test (UAT) and Go Live assistance; organization and conduction of training sessions and workshops including After Go Live assistance. I also supported the Corporate eCommerce manager in defining online distribution strategies and in business negotiations with international distributors (GDS and OLTAS) and suppliers; I was also key referent for Revenue and Marketing Manager in defining multi-channel sales strategy and I was also responsible of production of internal reports. Tools: Jira, Business Object by SAP, Google Analytics, Microsoft Office. -
Ecommerce SpecialistMsc Crociere Apr 2010 - Apr 2012Napoli, ItaliaI was responsible for evaluating new business requisites related to corporate B2B and B2C websites. My main role was to collect, analyze, formalize with appropriate documentation business requirements coming from our local Offices worldwide.I was also key referent in designing multi-channel promotional campaigns and in online sales activities and in charge of internal reports production by Business Object di SAP e Google Analytics
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Junior Event & Congress OrganizerSolaria Service Sep 2008 - Apr 2010NaplesWithin Events & Congress Division, I was in the team responsible for the organization of events and congresses from conception through to completion, working both in the private and public sectors.
Alessandra Falco Skills
Alessandra Falco Education Details
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Business School Sole 24 OreEcommerce -
110 And Honors
Frequently Asked Questions about Alessandra Falco
What company does Alessandra Falco work for?
Alessandra Falco works for Exali Ag
What is Alessandra Falco's role at the current company?
Alessandra Falco's current role is IT Projektassistentin.
What is Alessandra Falco's email address?
Alessandra Falco's email address is al****@****bero.it
What is Alessandra Falco's direct phone number?
Alessandra Falco's direct phone number is +141782*****
What schools did Alessandra Falco attend?
Alessandra Falco attended Business School Sole 24 Ore, Università Degli Studi Di Napoli 'federico Ii'.
What skills is Alessandra Falco known for?
Alessandra Falco has skills like E Commerce, Marketing Online, Project Management, Digital Marketing, Online Marketing, Web Analytics, Tourism, Customer Service, Marketing Digitale, B2b, Magento, Marketing Communication.
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Alessandra Falco
Italy -
Alessandra Falco
Greater Foggia Metropolitan Area
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