Alessandra Reis A. Fitzgerald Email and Phone Number

B2B Sales Social Media Campaigns Study Travel events

Social MediaGoogle Business Blog postMarketing reports

Product Development - negotiating new corporate partners.Marketing - especially through website & social media.Organising RoadshowsAccounts supervision & budget implementation.Liaising with ISIC Global Office.General administration

Performing analysis of potential sectors and growth opportunities and market research Managing affiliate programs on their platforms Building a relationship with affiliate networks, onboard and maintain affiliate programs Working with complex dataset on Tableau in order to build and maintain dashboards and provide regular reporting on key performance indicators for the team Providing data that enables the commercial team to set sales targeting and segmentation data Working closely with ChannelSight's Reporting & Affiliates Performance Lead, Key Account Managers and Customer Success teams to support all brand partners in the day to day activities Creating and managing tasks for different teams and departments using Jira and Zoho CRM;

Gathering market feedback from customers on brands and reporting to FMI for presentation to clientsPromoting and skilfully selling products and gathering informationConsistently exceeding daily targets, developing brand awareness and processing daily credit notes to ensure accountability

Extremely productive across cash register sales, merchandising, customer service and team collaboration with up to 20 colleaguesParticularly strong at maximising products’ visual presentation to ensure high levels of salesKPI-driven role, with a high attention to detail required for sales reconciliation and regarding product returns

Took full ownership of marketing channels upon joiningDeveloped and implemented a clear digital marketing strategy for the businessWrote blogs, social media content and developed promotional campaignsLed business development activities, reaching out to potential customers across a wide network of contactsFlew to Ireland to deliver presentations to languages schools and gather customer feedbackStrongly focused on branding, consultative selling, and promoting services through an experiential messageEnhancing relationships with directors of language schools in IrelandSelling accommodation, flights and insurance products to increase revenueSkilled at leveraging personal and professional network to grow brand recognitionAnalysed market data and customer feedback and provided insights to the business ownerKey achievements: Grew sales in the business by 50% in one yearDeveloped a wide professional network of international contacts

Consolidating a range of IT systems across a nationwide network of stores to one unified Oracle systemActed as the key liaison between IT specialists and the commercial teamsGathered information on commercial system requirements from suppliersInvolved in rigorous testing of the system to ensure problems resolve before live implementationDelivered IT systems training to other analysts in advance of launchOn project completion I moved into a commercial analyst roleCarrying out comprehensive research on materials, products and market activityCommunicating and negotiating with international suppliers from China and BangladeshChoosing products, materials and designs to maximise salesQuickly responding to delivery issues and delays, sourcing local materials to fill supply requirementsVery tight schedules for product and promotional launchesPrepared information for promotional campaigns and liaised with marketing department to prepare in-store flyersKey achievements:Delivered a smooth and efficient transition between IT systemsDeveloped confident communication skills, giving training sessions to colleagues

Data and market analysis role, carrying out market research activities for new and existing productsGathered data via Neilsen reports on market share, customer experiences and brandingAnalysing raw materials and engaged in product testing for new productsRan focus groups, analysed and compiled data and wrote viability reports for senior management

Assisted the electronics buyer for c. 500 stores across the Brazilian marketMeeting with suppliers, negotiating prices and agreeing contractsGathering sales statistics from nationwide stores and presenting information to suppliersProduced market insight reports on customer experiences, price and sales performanceDeveloped strategies for promotional campaigns, selecting products and pricingCollating information received from multiple systems via Excel