Alessandro Allocca

Alessandro Allocca Email and Phone Number

Teacher @ Università LUMSA
United Kingdom
Alessandro Allocca's Location
United Kingdom, United Kingdom
Alessandro Allocca's Contact Details

Alessandro Allocca work email

Alessandro Allocca personal email

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About Alessandro Allocca

I have been working for 20+ years as a journalist and a digital content creator. Currently, I am a contributor for La Repubblica, one of the main Italian newspapers, for radio network RDS, one of most listened to, and for several nationwide TV channels such as Rai and La7, and as a guest for Mediaset.I also work as a trainer of journalism, brand journalism, and digital marketing strategy. I have led courses in London and Italy in behalf of universities and training companies such as LUMSA University, the Italian division of Booking.com, the Italian Chamber of Commerce in UK, and many others.In January 2023 along with two business partners Federico Sbandi and Fabrizio Milazzo, I founded Digital Combat Agency, a London-based digital consulting firm that provides analysis, strategy, and management services for corporate communication and marketing campaign online, handling complex projects for clients primarily based in the United Kingdom, Middle East, and Italy.I worked as Italian press agent for 'Hostelworld' the main worldwide platform about hostel booking, and as a web content creator, social media and email strategist for local branches of Carrefour Italia for which I created digital marketing plans, devised web series and online game to improve customer loyalty. I also specialised in public relations, press office management, and English and Italian creative writing. I improved my social media strategy, brand journalism and content creation skills at the London College of Communication, London School of Journalism, London City Lit, and at the London Google Campus.In 2006, I co-founded the web and media company 'QuiCOMM', where I also acted as content strategist, working for many technical and informative websites. I was also in charge of organising events as press office manager.As journalist I won the the 2020 Best Story of the Year in a foreign language Award appointed by the international jury of the Foreign Press Association in London, and the 2021 MOJO - The Mobile Journalist Prize Festival with "La bici di Giulio" for La Repubblica. It tells the story of Giulio Regeni and his brutal death in Egypt. In 2024 I collaborated with Netflix and Rogan Productions for the documentary 'The Final: Attack on Wembley'.

Alessandro Allocca's Current Company Details
Università LUMSA

Università Lumsa

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Teacher
United Kingdom
Website:
lumsa.it
Employees:
1322
Alessandro Allocca Work Experience Details
  • Università Lumsa
    Teacher
    Università Lumsa
    United Kingdom
  • Digital Combat Agency
    Director And Pr Advisor
    Digital Combat Agency Jan 2023 - Present
    London, England, United Kingdom
    Currently leading the expansion of the digital consulting firm in the UK. I am the Director working also as PR advisor, and Media Strategy specialist for clients which need to optimise their brand awareness, services and products by media exposure.
  • Rds - Radio Dimensione Suono
    Multimedia Journalist
    Rds - Radio Dimensione Suono Sep 2022 - Present
    London, England, United Kingdom
    I work as contributor forr RDS, one of the main Italian radio networks and one of the most listened to. I report about current affairs and more.
  • Università Lumsa
    Teacher
    Università Lumsa Jan 2021 - Present
    Rome, Latium, Italy
    I lead the Mobile Journalism Course at LUMSA University for the Master Degree in Journalism, teaching impact of new technology, especially the mobile ones, and how to go online and on air using the right tools at the right time.
  • Its Apulia Digital Maker
    Teacher
    Its Apulia Digital Maker Jan 2017 - Present
    Apulia, Italy
    I lead the Content Creator Course at the Information and Communications Technology Apulia Digital Maker Institute (Apulia, Italy)
  • Techitalia
    Business Mentor
    Techitalia Jan 2020 - Present
    Londra, Regno Unito
    Mentor of the Startup Programme e Scale-up Bootcamp by TechItalia Lab London for young entrepreneurs who want to expand, launch internationally and raise investment through the UK, and especially through London.
  • Consultant
    Trainer
    Consultant Jan 2017 - Present
    Londra, Regno Unito
    Since 2017 I have been working as a trainer of digital journalism and digital marketing strategy. I have lead several study groups in London, and in Italy (Rome, Milan, Foggia, Latina) in behalf of several universities and companies such as LUMSA Università, Booking.com, and training companies such as "Digital Innovation Days Italy", "Apulia Digital Maker", "Sagitter One", "Orange Dream","Saip Formazione", "Italian Chamber of Commerce in UK".
  • Londra, Italia
    Multimedia Journalist
    Londra, Italia Nov 2016 - Present
    London, United Kingdom
    I have been working as a journalist making feature videos, Facebook lives, and writing articles about Brexit, terrorism, social life, interviewing people and more other topics.
  • La Repubblica
    Journalist
    La Repubblica Jul 2015 - Present
    London, United Kingdom
    I have been working as a journalist making feature videos, Facebook lives, and writing articles about Brexit, terrorism, social life, interviewing people and more. https://ricerca.repubblica.it/ricerca/repubblica?query=alessandro+allocca&fromdate=1984-01-01&todate=2019-01-03&sortby=score&author=&mode=phrase
  • Seeds Consulting
    Marketing Specialist
    Seeds Consulting Feb 2019 - Dec 2022
    London, England, United Kingdom
    Seeds Consulting is the London-based leading consultancy firm providing business development and franchising services to quick-service, fast-casual and casual dining restaurant companies. I am in charge for marketing side of the business.
  • Cube Controls
    Press Agent
    Cube Controls Feb 2020 - Feb 2022
    London, England Metropolitan Area
    Cube Controls is one of the main international players of the F1 and GT steering wheels and accessories industry. I have been working as its press agent building up relationship among the company and media outlets, both mainstream ones and sectorial ones.
  • Digital Innovation Days Italy
    Press Media Agent
    Digital Innovation Days Italy Jul 2017 - Jan 2020
    Milan Area, Italy
    Digital Innovation Days Italy is the most tweeted Italian event about Social media and digital marketing. It has taken place in Milan for five years, and since 2017 I have been in charge as press media agent building relations among the most important media outlets such as Repubblica, Corriere della Sera, Rai, Mediaset, La7, Startup Magazine, Millionaire, etc etc. https://digitalinnovationdays.com/
  • Freelance Journalist And Editor
    Journalist
    Freelance Journalist And Editor May 2013 - Jan 2020
    Londra, Regno Unito
    I have been working as freelancer and UK correspondent for several Italian media outlets such as:Repubblica Tv http://ricerca.repubblica.it/ricerca/repubblica-video?query=alessandro+allocca&view=repubblica-video&mode=allIl Fatto Quotidiano Blog http://www.ilfattoquotidiano.it/2015/02/22/londra-prima-convention-per-poco-dotati-e-i-centimetri-contano-anche-in-biglietteria/1445544/ Radio M20 - The City by Mariolina Simone https://www.youtube.com/watch?v=PK4PiKnC36Q Radio InBlu https://www.youtube.com/watch?v=NFnq11iqJO8&t=1sContributor for Mediaset Tgcom24 and several Rai programs https://www.youtube.com/user/alessandroallocca/videos
  • Tij Events Ltd
    Marketing Manager Products
    Tij Events Ltd Sep 2014 - Oct 2019
    Londra, Regno Unito
    TIJ Events is a London-based agency which brings the most important Italian music artists to the major European cities, such as Paris, Berlin, Dublin, Amsterdam, Madrid, Zurich, Barcelona, Brussels and London. My role has been to devise and manage the relationship between commercial partners and each event. http://www.tijevents.com/
  • Carrefour Italia
    Copywriter And Digital Strategist
    Carrefour Italia Jan 2015 - Sep 2019
    Lazio, Italia
    I worked as a social media strategist and copywriter for the food malls Carrefour Italia, especially for the Latina and Rome cities’ branches. I devised online e offline marketing activities, producing online games and web series to promote several aspect of the market, especially the night shopping. One of the most important goal reached has been concerned to the young audience growth.
  • Booking.Com
    Communications Consultant
    Booking.Com Mar 2019 - Jun 2019
    Rome, Latium, Italy
    I worked for the Italian division of Booking.com as a consultant. I devised a content strategy for its hotel owners members who are not able to set up their own strategy.
  • Eppycar
    Copywriter And Digital Strategist
    Eppycar Jan 2017 - Dec 2018
    Latina, Italia
    EppyCar is an electric car sharing company managed by Elettra Investimenti Spa with the technical support of Renault and Enel. I worked as copywriter and digital strategist devising several campaigns such as the official launch, the press conference and the related Social media and website activities.
  • Elettra Investimenti Spa
    Copywriter And Digital Strategist
    Elettra Investimenti Spa Jan 2016 - Dec 2018
    Elettra Investimenti SpA is a holding company which implements initiatives in energy sector. Listed on the A.I.M market since April 2015, the company started then to growth so as to become a benchmark player in the energy’s new world. I worked as copywriter and digital strategist.
  • Fastyle.It
    Social Media Strategist
    Fastyle.It Feb 2015 - Dec 2018
    Londra, Regno Unito
    faStyle is the first Italian beauty and wellness platform. My role has been to devise and to manage the web marketing and email strategists
  • Hostelworld Group
    Italian Press Agent
    Hostelworld Group Jan 2016 - Jan 2018
    Londra, Regno Unito
    I have been working for Hostelworld as consultant, the worldwide platform of hostel booking and a point of reference about under 35 and backpackers holiday trends. I have made a press network among Hosterlworld and the main local and national press outlets such as Corriere della Sera, Repubblica, Secolo XIX, Il Fatto, Rai, Mediaset, Sky and more, useful to publish information about Hostelworld.
  • Ipmagazine Cultura D'Impresa
    Uk Correspondent
    Ipmagazine Cultura D'Impresa Jun 2013 - Dec 2017
    Londra, Regno Unito
    It’s an Italian monthly business magazine. I’m the UK correspondent for the magazine and web site and I’ve written articles about London Fashion Week, a match between Italian start-ups and UK investors, London Film Festival, TEDxAlbertopolis, London Google Campus, London Social Media Week, London Campus Party, interviews and more.
  • Juice Tonic
    Social Media Marketing Manager
    Juice Tonic Jun 2013 - Dec 2016
    Londra, Regno Unito
    It’s a juicery chain opened in London. I have managed the Internet side of the project: social profiles, official web site, and e-commerce. Also, I devised the email marketing campaigns.- I have implemented the customer acquisition using paid marketing channels (PPC, SEO, display, affiliation, etc), digital PR, SMM, traditional media and coordinating the communication and advertising plan.- I have tracked and monitored the performance of the different media activities in order to optimize the conversion rate, and targeted the number of visits and conversions indicated in the marketing plan.
  • Londonita.Com
    Journalist
    Londonita.Com Feb 2014 - Jun 2016
    Londra, Regno Unito
    Londonita.com is the largest Italian webmagazine London-based. I write articles about lifestyle (London Film Festival, London Fashion Week, London Social Media Week, London Jazz Festival etc etc) and Italian topics in London. In London I interviewed Bernardo Bertollucci, Toni Servillo, Bill Emmott, Alessandro Baricco, Nicola Piovani, Paola Cortellesi, Fabio Volo, Giovanni Allevi, Franco Battiato, Giorgio Tirabassi, Edoardo Leo, Pif, Giovanni Veronesi, Beppe Severgnini, Giuseppe Battiston, Antonio Albanese
  • Luumo Design
    Social Media Manager
    Luumo Design Sep 2014 - Mar 2015
    Sydney, Australia
    Luumodesign.com is a homeweras and handmade furniture e-commerce platform Sydney-based. I cover the Internet side of the project: designed the web architecture, social profiles and the e-commerce management. Also, I’ve devised the email marketing campaigns, implemented the customer acquisition using free and paid marketing channels (PPC, SEO, display, affiliation, etc), digital PR, SMM, traditional media and coordinating the communication and advertising plan. I’ve tracked and monitored the performance of the different media activities in order to optimize the conversion rate, and targeted the number of visits and conversions indicated in the marketing plan.
  • Corrieredilatina.It
    Uk Correspondent
    Corrieredilatina.It Feb 2014 - Mar 2015
    Latina, Italia
    It’s an Italian web magazine and I write articles about Italian topics in London, and around world.
  • Extratv
    Journalist
    Extratv 2010 - May 2013
    Italy
    ExtraTv is a local tv, my main tasks and responsibilities were to produce tv news packages, present the tv news, contacting and interviewing sources
  • Latinaoggi Newspaper
    Journalist
    Latinaoggi Newspaper Jun 1996 - Dec 2010
    Journalist
    LatinaOggi is the most important local daily newspaper, my main tasks and responsibilities were to write reports stories about cultural and sport events, interviews and economy news, news reports and feature articles, contacting and interviewing sources
  • Radioluna
    Journalist
    Radioluna Jan 2000 - Dec 2008
    RadioLuna is a local radio, my main tasks and responsibilities were to produce radio news packages and present the radio news and contacting and interviewing sources
  • Ego Magazine
    Journalist
    Ego Magazine Jan 2002 - Dec 2006
    Italy
    “Ego” is a local monthly magazine, my main tasks and responsibilities were to write stories about cultural events and interviews
  • Parvapolis.It
    Journalist
    Parvapolis.It Jan 1996 - Dec 2005
    Italy
    Parvapolis is a local webmagazine, my main tasks and responsibilities were to write articles about sport events
  • Laziotv
    Journalist
    Laziotv Jan 2002 - Dec 2003
    Italy
    LazioTv is a local tv, my main tasks and responsibilities were to produce tv news packages

Alessandro Allocca Skills

Speaker Journalism Press Office Copywriting Copy Editing Sem Public Speaking Public Relations Publishing Online Journalism Digital Journalism Video Journalism Broadcast Journalism Video Editing Web Video Web Analytics Internal Communications Web Content Web Project Management Web 2.0 Social Media Social Skills Press Conferences New Media Newspapers Social Media Marketing Web Content Writing Digital Media

Alessandro Allocca Education Details

  • London School Of Journalism
    English Language And Literature/Letters
  • London Google Campus
    London Google Campus
    Social Media E New Media In Journalism
  • Oxford House College London
    Oxford House College London
    Monthly Courses About General And Business English
  • Inlingua School Dublin
    Inlingua School Dublin
    Attended An Intensive Course Business English
  • Ordine Dei Giornalisti
    Ordine Dei Giornalisti
    Professional Journalist Examination
  • Upt Italia
    Upt Italia
    Attended Elocution Lessons
  • Italian Journalist Association
    Italian Journalist Association
  • Ordine Giornalisti Roma
    Ordine Giornalisti Roma
    Attended A Course In Public Relations And Press Office
  • Tecnology Institut Galielo Galilei
    Tecnology Institut Galielo Galilei
    Degree As A Computer Programmer
  • City Lit London
    City Lit London

Frequently Asked Questions about Alessandro Allocca

What company does Alessandro Allocca work for?

Alessandro Allocca works for Università Lumsa

What is Alessandro Allocca's role at the current company?

Alessandro Allocca's current role is Teacher.

What is Alessandro Allocca's email address?

Alessandro Allocca's email address is al****@****rld.com

What is Alessandro Allocca's direct phone number?

Alessandro Allocca's direct phone number is +4479999*****

What schools did Alessandro Allocca attend?

Alessandro Allocca attended London School Of Journalism, University Of The Arts London, London Google Campus, Oxford House College London, Inlingua School Dublin, Ordine Dei Giornalisti, Upt Italia, Italian Journalist Association, Ordine Giornalisti Roma, Tecnology Institut Galielo Galilei, City Lit London.

What are some of Alessandro Allocca's interests?

Alessandro Allocca has interest in Children, 2001, Sport Speaker/broadcaster, Environment, Boxing, Education, Basketball, Science And Technology, Disaster And Humanitarian Relief, Currently.

What skills is Alessandro Allocca known for?

Alessandro Allocca has skills like Speaker, Journalism, Press Office, Copywriting, Copy Editing, Sem, Public Speaking, Public Relations, Publishing, Online Journalism, Digital Journalism, Video Journalism.

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