Alessandro Borteze work email
- Valid
Alessandro Borteze personal email
• 20+-year career in Sales, Trade and Medical-Demand developed in the pharmaceutical Industry (Dermocosmetics, RX, Trade and OTC Medications) through direct, indirect, and doctor/opinion-formers channels.• National and regional negotiations: Direct Channel – pharmacy chains (Raia Drogasil, DPSP, Drogaria Onofre, Panvel, Drogaria Catarinense, Pague Menos, Drogaria Araújo): Indirect Channel – distributors such as Santa Cruz, Panpharma, Servimed, Profarma, Droga Center, ANB Pharma and GAM.• Sales program development and implementation with solid results in market share and sales evolution with main customers.• Development and implementation of negotiation strategies, product distribution, and new brands such as Isdinceutics, Under Skin, Invictus, Herbarium, SVR Laboratoires, Eximia, La Roche-Posay, Vichy, Inneov, SkinCeuticals and RogeR & Gallet.• Strategic brand planning and business-plan development using SWOT analysis, qualitative/quantitative and IMS (New DDD, MDTR, Audit Pharma and Close Up) research data.• Team management, development and training in national and regional fields.• Financial investment management, focusing on results.
-
Head ComercialMinancoraState Of São Paulo, Brazil
-
Commercial HeadMinancora Jun 2022 - PresentSão Paulo, São Paulo, Brasil
-
Commercial ManagerMinancora Apr 2021 - Jun 2022São Paulo Area, Brazil
-
National Sales ManagerDavene Oct 2018 - Mar 2019São Paulo Area, BrazilNational Sales Manager -
National Sales & Demand ManagerIsdin Jul 2015 - Dec 2017São Paulo Area, Brazil• Head of Commercial and Medical Demand areas. Strategy building and management in direct, indirect channels and visits to doctors – sales of BRL 67 million.• Restructuring the commercial team, generating greater efficiency and productivity, improving customer service, deploying new tools and processes for the team visiting doctors, making visits more productive in order to gain the prescription pad.• Implementation of a new work model using outsourced salespeople to attend independent customers, reducing business concentration on major chains.• Development of the Trade area, improving visibility of ISDIN launches and laboratory.• Product portfolio analysis, suggesting new presentations for existing brands, focusing on the end consumer. Product under development to be launched in 2017. -
Marketing And CommercialU.Sk Under Skin May 2015 - Jul 2015São Paulo Area, Brazil• A NC Farma Company• Planning and execution of U.SK brand commercial launch in the Premium Dermocosmetics segment – sales BRL 8.2 million.• Planning, Negotiation and Coordination of U.SK participation in major Brazilian Dermatology Association and Press events.• Creation of launch campaigns and strategies for new products. -
National Sales ManagerGermed Pharma Apr 2014 - Apr 2015São Paulo Area, Brazil• A NC Farma Company• Restructuring the commercial area, enabling the rapid introduction of OTC lines and Brands into RX lines, sales in 2014: BRL1.19 billion, sales projected for 2015: BRL1.5 billion• Strategic Planning until 2019, with forecast for sales through the introduction of new brands and products allied with commercial-team growth.• Commercial development of the Under Skin brand - startup in the premium dermocosmetics segment – reporting toi the shareholder of NC Farma Holding Company. -
National Trade ManagerFarmoquimica S/A Oct 2012 - Nov 2013São Paulo Area, Brazil• Nationwide restructuring of the trade team, allowing greater geographical coverage (20% increase in POS coverage) and more customer awareness of services rendered. Sales in 2012: BRL 580 million, and projected sales for 2013: BRL 750 million. • Introduction of the Mixed Portfolio Salesperson function and of the Pharmaceutical Trainer function within trade structure, increasing attendant proximity with FQM Group brands.• Elaboration of business plans for medium/small-sized chains and independent customers, focusing on managing the herbal-remedy category - Herbarium (sell-in, sell-out, training and visibility).• Renegotiation of partnership contracts, increasing investments tied to sell-out targets.• Creation of charts to monitor investments, providing greater control, and enabling greater team commitment in decision making.• Development of incentive campaigns for store attendants, and creation, together with the Marketing department, of promotional kits as sales incentives.• Creation of internal campaigns to boost positivization of new products and seasonal products. -
Business Development ManagerFarmoquimica S/A Aug 2011 - Sep 2012São Paulo Area, Brazil• Commercial launch of FQM Derma (SVR Laboratories and Exima) in the main pharmacy chains. • Reformulation of dermocosmetical commercial policy, based on the new fiscal scenario (ICMS-ST).• Negotiations on insertion of the FQM Derma brand into dermocosmetics spaces in pharmacies.• Elaborating business plans for the main chains (sell-in, sell-out, training etc.)• Development of new tools and reports for managing medical-demand teams (Audit index, DDD, MDTR POS indices etc.)
-
Regional Sales ManagerL'Oréal Mar 2010 - Jul 2011São Paulo Area, Brazil• Management of the largest regional office in the Active Cosmetics Division (60% of sell-in and 40% do sell-out). Sales in 2010: BRL 190 million, and projected 2011 sales: BRL 250 million.• Working in matrix structures, reporting to other Directors: Brand, Marketing and Medical Demand.• Elaborating sales strategies with focus on results.• Expansion of brand distribution in indirect clients and associative chains.• Integration of sell-in and sell-out areas, enabling creation and implementation of new strategies.• Restructuring the sectors of pharmacy consultants, achieving visits in all São Paulo State (25% not previously visited).• Introduction of SkinCeuticals and RogeR & Gallet brands in the main São Paulo chains by studying store clustering based on sales and potential for visibility. -
National Sales ManagerL'Oréal Mar 2008 - Feb 2010Rio De Janeiro Area, Brazil• Structuring the distribution network and commercial policy in Brazil for the Inneov brand.• Commercial launch of the Vichy brand in indirect channels in Northern and Northeastern regions of Brazil.• Creation of the indirect team for consultancy in pharmacies not visited by the L’Oréal in-house team.• Increased development of the dermocosmetics category in independent chains and pharmacies.• Planning and implementing personalized projects to improve visibility in the main pharmacies.• At the end of 2009, the Inneov brand was being distributed through 11,000 points-of-sale.• Development of several process analysis and improvement charts, facilitating communication between Supply – Marketing – Commercial, resulting in greater team efficiency.
-
Dca Key Account ManagerL'Oréal Mar 2007 - Feb 2008São Paulo E Região, Brasil• Implemented the campaign “Vender Mais”. The first sales incentive done by a supplier to the employees of Droga Raia.• Managed the curves of sell in and sell-out to accounts with specific actions when necessary.• Achieved a sell-out above the average of the brands of the Active Cosmetics Division in the strategic accounts. Brazil: 32% Droga Raia: 38%, Panvel: 57%, Drogaria Catarinense: 102%.
-
La Roche-Posay Medical Visit ManagerL'Oréal Aug 2003 - Feb 2007Curitiba E Região, Brasil• Built a strong working relationship with key directors of each client and key opinion leaders and dermatologists in the region.• Restructured the areas and created a team of sell-out in the Regional.• Achieved the highest La Roche-Posay market share in the country.
-
La Roche-Posay Medical VisitorL'Oréal Aug 2001 - Jul 2003Florianópolis E Região, Brasil
-
Medical VisitorGsk Jan 1999 - Mar 2001Florianópolis E Região, Brasil
Alessandro Borteze Skills
Alessandro Borteze Education Details
-
Access Market And Pharmacoeconomics -
Marketing -
Business Management
Frequently Asked Questions about Alessandro Borteze
What company does Alessandro Borteze work for?
Alessandro Borteze works for Minancora
What is Alessandro Borteze's role at the current company?
Alessandro Borteze's current role is Head Comercial.
What is Alessandro Borteze's email address?
Alessandro Borteze's email address is al****@****din.com
What schools did Alessandro Borteze attend?
Alessandro Borteze attended Mba - Faculdades Oswaldo Cruz, Fundação Getúlio Vargas, Fundação Getúlio Vargas, Universidade Do Estado De Santa Catarina.
What skills is Alessandro Borteze known for?
Alessandro Borteze has skills like Business Planning, Trade Marketing, Market Planning, Market Analysis, Marketing Management, Pharmaceutical Sales, Marketing Strategy, Product Launch, Competitive Analysis, Sales Effectiveness, Product Marketing, Market Research.
Who are Alessandro Borteze's colleagues?
Alessandro Borteze's colleagues are Eduardo Menge Carvalhal, Ketelyn Yasmin De Mira, Carlos Kawakami, Guilherme Cardozo, Mario Mendes, Gabriel Lourenço Da Silva, Josiane Liares.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial