Alessia Zampano personal email
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Mi occupo di ricerche di mercato e consulenza, basate sull'osservazione dei trend globali del consumo. Utilizzo i risultati della ricerca continuativa per fornire insight strategici a supporto del marketing e della comunicazione, creare e alimentare progetti di branded content e mettere a punto strumenti di formazione per le aziende.Alcuni dei clienti per cui ho lavorato: Panino Giusto, GroupM, Salone del Mobile di Milano, MADE Expo, Peugeot, Lancia Y, Intesa Sanpaolo, Pernod Ricard, BPER, Whirlpool.Trend-driven market research and strategic consultancy.I base my work on constant research, from which I derive strategic insights and develop marketing & communication tools for companies.
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Consumer Culture SpecialistFreelance Apr 2014 - PresentMilanI help companies to uncover meaningful business opportunities by providing powerful insights to support marketing and communication strategies, creative processes, content marketing and brand design activities.Using an hyper-qualitative research methodology I run international observatories on:_Global consumer trends_Emerging lifestyles and aesthetics_Evolved marketing and omni-channel communication strategies_New purchasing behaviours and practices_Innovative brands, products and services
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Contributor & Content WriterGruppo Media Key Mar 2020 - PresentMilan, Lombardy, Italy -
LecturerNaba Nuova Accademia Di Belle Arti Oct 2014 - PresentMilan Area, ItalyCultural Branding (Communication Design) -
PartnerMemethic Lab Oct 2010 - Mar 2014Milan Area, Italy -
Contributor At Essere E Avere Weekly BroadcastIl Sole 24 Ore Jan 2007 - Sep 2013Milan Area, Italy -
Researcher & TrendwatcherGpf Spa Nov 2006 - May 2010Milan Area, ItalyUsing an ethnographic research methodology I spot, analyse and interpret new trends in lifestyle and consumer attitudes before they become widely known through mass-media communication. I use the collected evidence as an inspirational tool to support the development of creative business processes and innovation projects.
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ProfessorAccademia Del Lusso Jan 2009 - Feb 2010Milan Area, Italy
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Researcher&TrendwatcherSkolé Srl Sep 2004 - Sep 2006Milan Area, Italy
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Strategic Marketing ConsultantRadar Srl Oct 2001 - Jul 2004Milan Area, ItalyAesthetic trends analyst of several fields like architecture, design, fashion, cinema, adv, comics, videogames etc. Project management and co-ordination of specific client projects: Kraft, Marella (Max Mara Group_Women's World Observatory), Divani&Divani by Pasquale Natuzzi (Home Living Trends Observatory), Müller, Lever Fabergé, Kinder Ferrero (Kid's Imaginary Observatory), Acqua Lete, Diamond Trading Company (Luxury Observatory), iBlues (Max Mara Group).
Alessia Zampano Skills
Alessia Zampano Education Details
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Urban Management -
Architecture
Frequently Asked Questions about Alessia Zampano
What company does Alessia Zampano work for?
Alessia Zampano works for Gruppo Media Key
What is Alessia Zampano's role at the current company?
Alessia Zampano's current role is Consumer Culture Specialist.
What is Alessia Zampano's email address?
Alessia Zampano's email address is al****@****ail.com
What schools did Alessia Zampano attend?
Alessia Zampano attended Domus Academy, Università Degli Studi Di Napoli Federico Ii.
What skills is Alessia Zampano known for?
Alessia Zampano has skills like Project Management, Web 2.0, User Experience, Management Consulting, Entrepreneurship, Digital Strategy, Customer Insight, Social Media, Analytics, Social Networking, Digital Marketing, Marketing Online.
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Alessia Zampano
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