Spearheaded the full-stack development of SendsationalText’s platform, leading both frontend and backend teams to further scale the company to over $2.6 million in annual revenue.Optimized backend systems to support and reliably handle over 5.9 million text messages per month, ensuring system stability even during peak usage times.Created and implemented a robust data collection system that retrieved over 90 million unique records over two years, empowering data-driven marketing strategies and supporting advanced targeted advertising features.Streamlined and refactored the codebase to reduce inefficiencies by 30%, resulting in a $12,000 annual reduction in hosting costs and a 65% improvement in overall platform performance.Championed the integration of AI and advanced analytics, automating customer insights and delivering scalable solutions that increased marketing effectiveness for clients.Drove cross-functional collaboration with marketing, design, and analytics teams, fostering a data-driven culture and aligning product development with client needs.Implemented continuous integration and deployment (CI/CD) processes to accelerate feature rollout, enhance team efficiency, and ensure high-quality releases.Oversaw technical roadmapping and team mentorship, guiding the engineering team through best practices in architecture, performance, and testing standards.

Developed and maintained the frontend of a high-performance text marketing platform from the ground up, contributing to the company’s growth from startup to $2.6 million in annual revenue.Designed and implemented an interactive coupon redemption system, now deployed across 274+ live locations in New York City, boosting client retention and engagement by 27%.Built responsive, user-centered interfaces using React and TypeScript, prioritizing a seamless user experience across devices.Collaborated closely with backend developers to integrate data-driven features that allowed clients to run targeted, effective marketing campaigns.Introduced frontend optimizations, reducing loading times and improving UI responsiveness, enhancing overall user satisfaction.Ensured scalability and performance in the frontend design to handle increasing user interactions as the client base grew, setting the stage for more advanced functionalities in future platform iterations.

Led the design and development of a lead management tool that was widely adopted by over 95 real estate agents, generating $17.1 million in closed deals within the first year.Created an agent-facing application that increased client acquisition by 60%, adding 187 new clients over six months and contributing to a $1.5 million valuation within a year.Designed and implemented a custom dashboard that processed over 120,000 data points monthly, streamlining decision-making and providing actionable insights for agents.Managed a team of six developers, establishing workflows and best practices that boosted project efficiency and on-time delivery.Focused on responsive design and cross-platform compatibility, ensuring seamless user experiences across devices and browsers.

Created six unique iOS app interfaces for internal use, contributing to $653,000 in revenue from client services.Pioneered a modular design system that reduced project timelines by 45% and enabled a unified user experience across multiple applications.Worked closely with backend developers to ensure seamless integration and boost app performance, leading to higher user engagement and satisfaction.Designed user-centered interfaces that prioritized usability and functionality, leading to an intuitive user experience that increased engagement.Contributed to the development of scalable solutions that could adapt to changing client requirements, ensuring long-term relevance and efficiency.

Developed a dynamic website for the Department of Biology, featuring interactive 3D models of fossils with 360-degree viewing, providing an immersive and educational experience for students and faculty.Collaborated closely with biology faculty to translate complex subject matter into visually intuitive web elements, ensuring scientific accuracy while enhancing student learning.Created custom interactive modules using JavaScript and Next.js to enhance learning experiences, making complex biological concepts more engaging and visually intuitive.Implemented secure, real-time data upload capabilities to maintain the integrity of the department's research data, safeguarding sensitive information and facilitating data-driven research.Accelerated the project timeline by 30% through the use of rapid prototyping tools and streamlined workflows, enabling faster deployment and iterative improvements.