Alex A. Email & Phone Number

Chicago, Il, Us

• Manage day-to-day operations and management execution of the Digital Marketing channels, including Paid Social, Paid Search, Display Advertising, Affiliate Marketing and Video Marketing of our digital marketing business• Oversee campaigns on Facebook Ads, Instagram, Twitter, Propel and Google Adwords• Oversee customer service, graphic design and email marketing team• Provide oversight and direction of digital marketing specs, workplans, and the QA process for projects.• Partner with marketing team to identify, develop and execute initiatives to drive brand awareness, acquisition and positive customer sentiment• Find new ways to reach potential customers• Develop and execute paid advertising campaigns across multiple platforms including Google AdWords and Facebook Ads• Conduct keyword research, bid management and budget optimization to maximize campaign performance• Implement A/B testing and optimization techniques to continuously improve campaign results• Monitor and analyze campaign performance using tools like Google Analytics and make data-driven decisions to improve results• Collaborate with cross-functional teams, including design and content, to create high-quality, engaging digital content• Stay current with industry trends and new technologies, and recommend new campaigns, ad formats, and targeting strategies to meet evolving business needs

Chicago, Illinois, United States

- ServiceNow NextGen Extern Program is an intensive 10-week program which provides ServiceNow instructor-led training, self-paced Now Learning content, practical exercises, and hands-on project work using the Now Platform.- Successfully Led a team of developers as the Project Manager, Scrum Master and Developer in an Agile environment to build and meet the application requirements.- Designed and implemented a workflow using Flow Designer to automate email notifications and streamline the approval process for expense requests, resulting in faster response times.- Developed and generated reports to provide actionable insights, drive informed decision-making, and improve efficiency.- Led the way in setting up and fine-tuning Business Rules, UI Policies, UI Actions, Client Scripts, ACLs, Lists, and Filters in ServiceNow. This streamlined our processes and improved system functionality. - Successfully executed the implementation and improvement of the ITSM environment, covering Problem, Change, and Knowledge Base Management, as well as Service Catalog and Service Portals. These enhancements bolstered our service delivery and streamlined critical processes.- Managed ticket triage and escalations based on SLAs, ensuring timely issue resolution.- Optimized resource allocation in ServiceNow by managing Catalog Items in the Service Catalog. - Enhanced my ServiceNow skills through relevant coursework, including IT Service Management and scripting fundamentals.- Collaborated effectively with instructors and peers during ServiceNow courses and projects, promoting shared knowledge and project success.- Successfully completed the Jira Fundamentals badge, which signifies a comprehensive understanding of Jira's core functionalities and capabilities.- Proficiently managed projects in Jira, expertly configuring custom workflows, and fostering collaboration with Agile boards. Demonstrated Jira administration, user management, and data-driven project monitoring.

Chicago, Illinois, United States

– Developed successful training programs on customer acquisition and business development for quotas– Grew sales metrics to 238%+ in the territory within a 1-year timeframe, achieving over $2.4M in 2018– Increased revenues by 50% annually and took a declining market to a high level through data analytics– Distributed sales training programs to new hires in the engineering department as a lead support staffKey Achievement: Led numerous networking events that increased clients & sales referrals by 20%+