As the Vice President of Communications and Marketing at Core4ce, I am the senior leader responsible for defining our internal and external communications strategy. I execute integrated communications plans across earned, owned, and paid media to amplify the expertise of our team, the technical solutions we develop, and the impact we've made in service to our defense and intelligence customers.My leadership style is characterized by a relentless focus on branding and reputation across every organizational touchpoint, a consistent drive to champion members of our team and ensure they are positioned for growth, and a belief that collaboration is critical to execute an effective communications strategy.Previously, I've served as an adjunct professor at George Washington University’s Graduate School of Political Management, where I taught an annual course on digital content creation with a focus on graphic design principles. I taught students how to design persuasive electoral and advocacy campaign assets, and have lectured on topics including the democratization of graphic design, the evolution of political campaign branding, and the impact of political memes.Formerly, I was a digital consultant for VOX Global and Mercury Public Affairs, where I worked with Fortune 500 companies, trade associations, philanthropic organizations, and advocacy groups to optimize their digital performance. I developed detailed performance assessments, advised clients on how to better integrate digital within their broader public relations efforts, and conducted trainings for client teams in the areas of executive thought leadership, digital analytics, social media strategy, advertising, and graphic design. Additionally, I designed and executed multi-platform digital ad campaigns to increase brand awareness, drive engagement, and generate leads. I worked with clients including AT&T, The Aluminum Association, Lumina Foundation, Girl Scouts of the USA, the United Nations Foundation, the Regulatory Assistance Project, and Bloomberg Philanthropies.