I have over 15 years of experience in various roles in the iGaming industry and I spent more than 10 years as a freelance SEO copywriter, content manager, and content strategy developer in different niches. Most recently, I became a content agency owner and I can provide complete solutions for your business. The services I can offer will be a valuable and reliable resource, so let's get in touch and discuss your needs.
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Seo Content Writer & OwnerMurro Media Jun 2021 - PresentWorking as a freelancer through my content creation agency as a content writer and SEO specialist for a series of customers:- https://www.casinotopsonline.com/ro - working as an SEO writer providing gambling-related content- Basmo - https://basmo.app. Basmo is a reading tracking app and I have provided them with SEO-optimized content about reading apps, reading habits, and everything reading-related for more than a year.- HideIPVPN- https://www.hideipvpn.com/. I have provided content for this VPN service, including technical articles about VPN protocols, the way VPNs protect users while browsing the internet, and extensive explanations about the way VPNs work.- GHIV LTD - I have provided gambling-related content in very high volume for more than 6 months. My work included casino and game reviews, gambling strategies, poker tutorials, and articles on a wide range of gaming-related topics. -
Vip ManagerIplayplatform Jul 2017 - May 2021As a VIP Manager within iPlayPlatform, I was in charge of managing the VIP segments from 15 online casinos for both English and German-speaking markets. Some of my responsibilities were:- ensuring that the VIP players were well catered for- staying in touch with VIP players via e-mail and responding to their unique requests- creating personalized offers, bonuses, and cashback deals for the most important players in the casinos- creating weekly or bi-weekly mailers with special promotions- managing the VIP segments (adding/removing players depending on their activity)- ensuring that the casinos had a good retention rate- creating monthly reports
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Seo Content WriterCactusvpn Jul 2017 - Dec 2017- Offering suggestions on how to improve existing creative content.- Writing news about services and promotions.- Writing news about the VPN, online privacy, and online security industry.- Writing new texts for the website, emails, and newsletters.- Writing blog posts.- Writing articles for the Learning Center / Knowledge base.- Following thematic websites and finding new subjects for news and articles.- Pre-SEO analysis, research, and keyword research for new articles.- Writing requirements and descriptions for new articles.- SEO optimization for new and existing articles.- Following and applying the latest trends in SEO. -
Seo Content WriterSmartydns Jul 2017 - Dec 2017- Offering suggestions on how to improve existing creative content.- Writing news about services and promotions.- Writing news about the VPN, online privacy, and online security industry.- Writing new texts for the website, emails, and newsletters.- Writing blog posts.- Writing articles for the Learning Center / Knowledge base.- Following thematic websites and finding new subjects for news and articles.- Pre-SEO analysis, research, and keyword research for new articles.- Writing requirements and descriptions for new articles.- SEO optimization for new and existing articles.- Following and applying the latest trends in SEO. -
Junior Seo SpecialistFreelancer Mar 2016 - Jun 2017BucharestI currently work as a Freelancer SEO Specialist for an online casino, joining their efforts to improve their current ranking on search engines and to increase traffic.Main duties:- Keyword research for specific markets- Competition research- Optimize copy and landing pages for search engine marketing- Perform ongoing keyword discovery, expansion and optimization- Research and analyze competitor advertising links- Develop and implement link building strategy- Work with editorial and marketing teams to drive SEO in content creation and content programming- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
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German Vip ManagerGowild Casino Dec 2014 - Mar 2016Bucharest, RomaniaAs an Account Manager at GoWild Casino, I am part of the casino's Retention team and I am in charge of making sure that all German speaking players are satisfied with the level of service they receive and the quality of their gameplay on our platform. This is done by maintaining a close relationship with them, being available for their needs and creating personalized deals, rewards and promotions according to their gaming habits and preferences.Main duties:- Running daily VIP reports, identifying casino players with decreasing activity- Maintaining very good relations with important customers of the casino via email, chat orphone- Dealing with special needs or requests for active German players- Identifying and reactivating lapsed players through email/ outbound campaigns- Creating new bonuses or rewards for special players with different needs- Coming up with special promotions to determine lapsed players to re-join the casino and forkeeping active players happy- Reporting to top management on daily activities, achievements or failed attempts- Creating calling lists based on German lapsed players reports, creating special offers to getthem back in the game- Creating a calling schedule for the German speakers in the Customer Support team, settinggoals for them and helping them follow up on their calls and offers made.- Achieve customer retention objectives as agreed with line manager- Ensure an effective welcome process and account management plan is maintained for each customer.- Proactively up sell and cross sell products and services into our existing customers. - Proactively contact customers whose accounts are not performing profitably and re-price to ensure that they become more profitable.- Interface with other departments to ensure customer issues are dealt with quickly and effectively. -
Customer Support AgentGowild Casino Aug 2014 - Dec 2014Bucharest, RomaniaJob Duties:• Maintain high customer service standards and acquire comprehensive knowledge of productsand promotions• Being the point of contact between the company and its clients, both internally and externally• Sales Activities for engaging new customers and for existing customers• Recommends potential products or services to management by collecting customerinformation and analyzing customer needs• Contributes to team effort by accomplishing related results as needed.- Assists players via LiveChat, email or phone (both German and English speakers)--INBOUND- Making outbound calls to new or lapsed players (both German and English speakers)presenting special offers, attractive bonuses and trying to activate/ reactivate players -
Freelance Content WriterUpwork Apr 2013 - Jul 2015I worked as a freelance content writer for a series of different clients through Upwork. The content I provided was targeting different niches but was mainly focused on the gambling industry. -
Vip & Content ManagerGaming Media Group Jul 2013 - Aug 2014Bucharest, Romania- Keeping the company websites & portal pages updated, along with assisting the CRM Manager in the drafting and ending out of email communications- Write and upload promotional content for the GMG websites, landing pages and portals- Request promotional banners, new web pages and other online graphics- Assist the CRM Manager in producing and sending out email newsletters- Implement the poker client banner schedule via the monthly communications plan- Control & manage the Poker Heaven and HeavenCasino Facebook & Twitter pages- Monitoring the traffic stats via Google Analytics and reporting on site performance- Complete all translations that will be required from English to Romanian- Establish and maintain a great relationship with VIP users of the services the company provides- Report constantly on the VIP users' activity- Assist the VIP users with any issues they face while using the company's services via Skype, phone or email.
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Customer Care Advisor With GermanGaming Media Group Mar 2011 - Jul 2013Bucharest, Romania- answering to player queries on chat/ email- making outbound retention and promotional calls- VIP Support for German players- Gameplay checks in collaboration with the Fraud& Security department- English to German and to Romanian translations for the website- managing the poker room's Facebook page- dealing with unresolved issues posted by players on the Pokerstrategy.de forum- tournament setup in collaboration with our Poker Team- Reload bonus manual activation both for Poker and Casino- Fraud& Security monthly reports- on rare occasions CS reports, quality assessment on chats and emails
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Procurement AnalystProcter & Gamble Jul 2010 - Jan 2011Bucharest, Romania- Maintaining a good relationship with external suppliers;- Follow the good development of the acquisition process;- Update pending orders and follow up on all developing acquisition processes.- Use SAP tools and other domestic sites- Follow up on the invoices, payments to suppliers, determining the errors that occurred in the invoicing process and making sure that all unnecesarily held payments are released.- Running daily and weekly reports (fax report- verifying if all the faxes sent the day before went through, PR to PO report- checking all the new PRs and processing them into POs, blocked invoices report-ZMR0 ZFI2- dealing with payments held in the system for different reasons such as quantity mismatch, price mismatch, missing GR, others)- Dealing with open orders, making sure that all requisioners booked the GR in their application when receiving the goods they ordered, so that the invoices wouldn't remain stuck in the system- Keeping a tracker on all the blocked invoices and open orders in Access based tools for future reference- Improving the quality of the workflow between us and the suppliers by trying to convince them to use a new system for checking the orders they were receiving from P&G (Supplier Portal) and presenting them the advantages of using this system; sometimes Netmeetings for quick trainings with the suppliers that had difficulties using the new application
Alex Buchsbaum Skills
Alex Buchsbaum Education Details
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Journalism & Communication University BucharestJournalism & Communication
Frequently Asked Questions about Alex Buchsbaum
What company does Alex Buchsbaum work for?
Alex Buchsbaum works for Murro Media
What is Alex Buchsbaum's role at the current company?
Alex Buchsbaum's current role is SEO content writer.
What schools did Alex Buchsbaum attend?
Alex Buchsbaum attended Journalism & Communication University Bucharest.
What skills is Alex Buchsbaum known for?
Alex Buchsbaum has skills like Poker, Gaming Industry, Casino, Online Gaming, Online Gambling, Casino Gaming, Web Content, Mailers, Microsoft Excel, Sql, Online Poker, Website Promotion.
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