Drive product direction to help nonprofits source auction items and auction software and to help hospitality companies fill off-peak room nights and manage donation requests.

-Built blog from scratch and automated weekly subscriber newsletter: gained 750+ subscribers in first twelve months-Launched Google paid search and Facebook remarketing ads to achieve $31/conversion vs. $55/expected customer value-Redesigned homepage and streamlined customer onboarding to increase conversions and reduce training time-Created lead generation and cold email outreach processes to procure donated packages from 30+ hospitality companies

• Orchestrated marketing strategy for new product “Qualify”: developed collateral and partnered with trade associations to deliver consistent message to 40k subcontractors• Designed program to attract and educate value-added resellers (VARs): formulated Kahua’s pitch to VARs and organized training curriculum to eliminate 6-hour Kahua-led sessions per reseller• Simplified subcontractor onboarding through clearer communications and e-learnings, lowering training costs by 60%

• Led four customer analysts to develop telemedicine workflows for network of Miami-area clinics; resulted in more efficient care delivery for 25k patients and potential for $1.5MM per year in Medicare reimbursement• Trained physician leadership at Accountable Care Organization on care requirements for insurance payments; developed 100+ managerial reports to track and improve physician compliance• Earned multiple contract extensions totaling over $225K due to successful projects

• Directed 25 technical support analysts on successful EHR installation: mitigated client issues, engaged leadership on best practices and grew team member skills over three-year project• Coordinated upgrade of live EHR system with 1000+ users: led business continuity planning and practice upgrades to achieve downtime 10% shorter than Epic’s average• Mitigated major software bug affecting 150+ Epic customers: managed communication strategy across all Technical Coordinators and tracked fix implementation• Promoted within one year from technical support analyst for rapid learning and superior customer support

Supported IT staff of 4 health systems by advising on documentation workflows and troubleshooting technical issues• Convinced largest client to make hardware investment that improved system response time by 25%: performed in depth analysis to identify cause of slowness and presented findings to customer leadership• Translated end user feedback into 20+ software designs; consulted with R&D to ensure customer needs were met• Mentored new employees and interviewed applicants for Technical Problem Solver role

• Developed tool to model variable annuities under historical market conditions; presented tool and analysis of new insurance product to actuarial department

• Refined process for extracting key indicators from large data sets