Responsible for providing monetisation consultation to key global enterprise publisher clients. Support and educate clients as well as in house Account Management and Sales teams. With a focus on maximising revenue via product knowledge and in-depth data analytics.In addition, building and supplying pricing policies and models to ensure clients price their products at the optimal levels for driving results.

Accountable for setting and implementing revenue management strategy to effectively maximise BA network revenue contribution of a large portfolio of routes. -Predetermine and subsequently drive route strategy and objectives through analysing, understanding and effectively balancing supply and demand-Account for special events and the need to ensure BA's operational integrity is maintained-Conduct in-depth competitor and market analysis and ensure rapid response to changes and developments-Analyse past performance, pricing structures and forecast set-up and demonstrate an innovative and proactive approach to future pricing ladders and demand forecast set-up-Focus on driving high yields, whilst also carefully managing risk-Contribute to the continuous improvement of BA's advanced forecasting techniques and systems through regular project work-Manage effective communication with other departments and carefully evaluate requests for access to flight capacity-Always consider and ensure optimal revenue contribution for BA and ultimately The International Airlines Group

-Planned and bought bespoke campaigns for luxury brands in accordance with strict parameters accounting for budgets and quality-Monitored competitor activity and market conditions in the highly dynamic television industry-Effectively maintained long-term collaborative relationships with media owners to secure spots in highly desirable programmes-Exhibited strong negotiation and the necessary persistence to achieve maximum results for clients-Worked closely with clients to ensure campaigns achieved desired results-Utilised strong numerical skills to calculate budgets, commission and percentage parameters