Alex Heghinian Email & Phone Number

• Perform storefront activities for in-arena proshops at TD Garden events. - Provide input in business procedures and product needs through daily meetings. - Open and close retail locations as directed by management..
• Supervisor and lead in top grossing store in arena - Arena has broken multiple revenue records during the 2022-23 season. - Location up 115% vs previous season.
• Work with management to discuss future procedural plans of store. - Create visually engaging displays to support product launches and promote revenue growth.
• Consistently upholds retail standards, policies, and procedures. - Supervise and train retail associates through delegating tasks and maintaining management's expectations.
• Exceptional rating on annual review receiving 40/40.

New York, NY, US

• Monitor customer storefront behavior as market research assistant. - Competitor research included 4,000+ customer interactions.- Determine competitor capture rates to form a real estate strategy.- Evaluate competitor.
• Gather and study data by analyzing customer behavior on storefront tendencies.- Understand foot traffic to recognize patterns to mirror successful stores.
• Manually collect data to optimize the functionality and success of the artificial intelligence system.
• Handle, install, and activate technological equipment including cameras and artificial intelligence

• Serve on elected board of an international youth organization to create plans for 5+ weekend retreats consisting of 50 to 120+ attendees. - Facilitate all committee member tasks including social media content creation.
• Attend International Church Union (Armenia Evangelical Union of North America) Board of Director Meetings as a representative of the Youth.
• Demonstrate interpersonal skills to network and recruit conference speakers from across the country.
• Create market research and surveys to determine the future goals of the organization.

• Led sales team in three top-selling retail sporting goods locations throughout New England, totaling up to $100,000 in monthly sales.- Contributed to $15,000 in sales daily by engaging with customers.
• Managed over $1 million in inventory, and was financially responsible for ensuring profit is deposited to the bank daily.
• Communicated effectively with 2-10 co-workers by training employees, delegating roles in specific procedures, evenly allocating tasks, and discerning employee abilities.

• Created content for Armenian Sports News website and social media portfolio across WordPress, Instagram, and Canva - Wrote multiple 500+ word articles updating various Armenian sports. - Watched and analyzed The.

Cambridge, Massachusetts, US

• Effectively implemented digital marketing tactics for an internet startup.- Utilized Canva to create 30 customer certificates and mailings per day.
• Organized and refined informational database that include audio, video and datapoints.- Edited animal training content videos to be used for internal development.
• Managed a customer database with 1,000+ customers to inform business decisions based on target audience.- Gathered customer identifying information using Excel to develop a portfolio and keep repor.