SEO, Google Analytics, PPC, Social media, Influencer management, Email marketing and the list can go on. Since 2012 I've gathered vast experience in the Marketing and Advertising fields. Started off as a creative copywriter, then shifted career paths (slightly) and became a 360° marketer. Even though I am passionate about all things digital, I'm a massive production enthusiast. Being on set, in a recording studio, or attending a photo shoot is also part of my annual to do list, and I love that. I've helped customers grow in the social media space, develop their eCRM, and improve their digital tracking, but my proudest project was a new product development for a client. In this project I've lead a marketing research campaign (organising interviews, surveys and focus groups), analysing the data, followed by the design phase and finally bringing the products into development. I enjoy challenges in any shape or form, and I'm always looking to step out of my comfort zone.