My primary role of the Business Development is to prospect for new clients within advertising, broadcasting, publishing, education and new media. Plan persuasive approaches and pitches that will convince these organisations to do business with the company. Develop a rapport with new clients, and set targets for sales and support that will continually improve the relationship. Required to grow and retain existing accounts by presenting new products and support services to clients. I work with mid and senior level management, and are closely linked with the licensing sales team.Main duties summarised as follows:Prospect for potential new clients and turn this into increased businessPlan approaches and pitchesBuild relationships with new clientsPresent new products and services and enhance existing relationshipsForecast sales targets and ensure they are met by the sales teamTrack and record activity on accounts and help to close deals to meet these targetsIdentify opportunities for campaigns, products and distribution channels that will lead to an increase in salesPresent to and consult with mid and senior level management on business trends with a view to developing new products, services and distribution channelsAttend industry functions, such as book fairs and seminars, and provide feedback and information on market and creative trendsWork with image licensing sales teams and other internal colleagues to meet customer needsUnderstand the company's image stock and secure the rights to new images, libraries and other media that will continually enhance the company's performance.Also negotiate deals with other collections and photographic agencies to acquire the right to sell licenses to new material (e.g. pictures of celebrities or pictures from a specific country) and to license the use of agency images to partners in other countries.