👨🏻🎓 Bachelor of Arts in Sociology 🧠 💼 Graduate at Acadium: Digital Marketing Bootcamp 🖌 Graphic Artist | 💻 Web Designer - HobbyistThings I enjoy: 🔸Technology🔸Web Design & Development 🔸Branding / Product Designing 🔸Copywriting 🔸Nintendo 🔸Fashion / Clothing🔸Interior / Exterior Design🔸️Reading: Social Science🔸️Graphic ArtRegardless of time, I like my experiences and projects to tell a story about how I got to where I am now 💯
Retro Active Llc
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Assistant Manager | E-Commerce MerchandiserRetro Active Llc May 2024 - PresentCustomer service and administrative duties, inventory and QuickBooks management, use CardPointe software for monitoring and troubleshooting transactions manually, bookkeeping (creating daily sales reports through software), money handling, web merchandising, and copywritingE-Commerce Merchandiser for our sister store
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Supervisor | E-Commerce MerchandiserRetro Active Llc Jun 2023 - May 2024Myrtle Beach, South Carolina, United StatesSupervisor and keyholder - 2nd store (retail specializing in 1990s-2000s retail merch)Customer service and admin duties, inventory management, bookkeeping with Quickbooks Software, money handling, use Cardpointe software for manually monitoring and troubleshooting financial transactions Web Merchandiser in updating and modifying hundreds of products on our online store. Handling copywriting, updating cross-sells and up-sells, managing product tags to improve findability, modifying existing products, and adding new items coming in. Plus, promoting offline-to-online commerce with advertising different exclusives on our web platform via product merchandising.
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Keyholder | E-Commerce Merchandiser | Newsletter EditorRetro Active Llc Jan 2022 - May 2023Myrtle Beach, South Carolina, United StatesKey Holder and Sales Representative. Web Editor Contributor for both store locations. - Assisting in managing and editing both new and existing products for our WordPress website. Adding new merchandise and editing copywriting, product tags, and cross-sells & up-sells across products for both stores - Assist in designing our monthly email newsletter campaigns and using photo editing tools. Updating and editing products for our featured section, content advertising, event updates, and Topic of The Month section- Use Quickbooks to navigate sales, trends, reports, invoices, and tech problems; Constant Contact for email campaigns; and WordPress for web editing(Took a break in 2020 to expand on UX projects and attend a digital marketing Bootcamp program and ambassadorship program. Started back in 2021.)
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Sales Represenative (Seasonal)Retro Active Llc Jun 2017 - Dec 2021- Made the highest employee gross sales for 2021 and continued to contribute to doubling or hitting above daily sales goals
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Digital Marketing Bootcamp ProgramAcadium Sep 2020 - May 2021- I was selected as one of the top 5% of applicants to receive competitive 1:1 digital marketing training and career coaching- 300 hours of immersive objective-based learning for using and managing key digital marketing channels, strategic project management frameworks, persona planning, content strategy, Google Analytics, and marketing career pathing - Developed techniques in creating strategic digital marketing campaigns: written marketing audits (SEO & Social Media), UX audits, email nurture lead series, and created paid media / organic media campaigns for companies such as Ignite Accounting, APLOS, Explorer Cold Brew, and more- Team member & presenter for a case study targeting Explorer Cold Brew: 3-month marketing strategy planner focusing on improving organic, paid, and earned media. My tasks were to focus on organic media. -
Brand AmbassadorAcadium Aug 2020 - Nov 2020(3-month Contract) Focused on social media marketing, designing content, and organic reach- Created, written, and published multimedia content: Blogs, FAQ videos, and influential content consisting of long-form / short-form B2C writing across various social media channels like Quora, Reddit, LinkedIn, Instagram, YouTube- Content traffic increased by 85% over time and generated two referrals for the program from my effective copy & content strategy- Using collaboration tools like Slack, Google Docs, Loom, Trello: Project Management Tool, Zoom, Canva: Graphic Tool -
B2B Content WriterDesignial Mar 2020 - Jun 2020Worked as an Apprentice with Raj Adhav (as my mentor) on copywriting: Creating a variety of long-form and short-form scripts for blog posts and SEO drafts/keyword planning as part of Designial's sales funnel, aimed at project managers as our target audience, to increase customer onboarding for their company. Educating readers about designing accessible UX/UI Designs, UX/UI Research, and Strategy -
Data Analyst InternPrioritize Success Oct 2019 - Dec 2019Remote(3-month Contract) My second internship with Prioritize Success was for a major project conducted by their marketing team. I worked as one of the interns focusing on the organic research side and as a data analyst.- I highlighted ideal personas based on psychographics by gathering qualitative and quantitative data from six different digital marketing areas and managed all data through a spreadsheet while assembling key issues, themes, trends, and keyword planning- Followed a methodology of revising and reiterating at every stage of our internship to the end goal. I leveraged the Miro Whiteboard Platform, Trello Project Management Tool, Zoom, YouTube (used for gathering qualitative and quantitative research), Google Docs, and Google Spreadsheets for data management and reporting data -
Content Marketing ApprenticePrioritize Success May 2019 - Aug 2019Remote(3-month Contract) Content Marketing and copywriting apprentice for the digital marketing agency Prioritize Success. Part of my tasks from the apprentice team was to educate potential clients through digital content about improving social media marketing strategies to refer more clients to use Prioritize Success as their digital marketing strategist - I worked on the sales funnel for Prioritize Success by creating content marketing blogs, social media content scripts, email campaign scripts, and video content scripts- Written ebook about social media marketing strategies in boosting ROI (lead magnet) as the final projectTools Used: Trello Project Management Tool, Google Docs, Spyfu SEO tool, Zoom, Ubersuggest Keyword Tool -
Social Media MarketingHart & Hive Feb 2018 - May 2018United StatesWorked as an Apprentice under Thomas Hart, focusing on Organic Reach on different social media channels, gathering and presenting market research and keyword planning, creating content posts for multiple channels, copywriting, and designing some email campaign templates
Alex Packer Skills
Alex Packer Education Details
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3.915 Gpa -
Independent Studies
Frequently Asked Questions about Alex Packer
What company does Alex Packer work for?
Alex Packer works for Retro Active Llc
What is Alex Packer's role at the current company?
Alex Packer's current role is Assistant Manager & E-Commerce Merchandiser | Web & Graphic Designer Hobbyist 💻 🎨 | Learning 🇯🇵.
What schools did Alex Packer attend?
Alex Packer attended Fayetteville State University, East Carolina University.
What skills is Alex Packer known for?
Alex Packer has skills like Microsoft Word, Research, Content Marketing, Creativity Skills, Teamwork, Professional Writing, Sketchbook, Wix, Buffer Social Media Management, Canva, Critical Thinking, Website Building.
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Alex Packer
Group Vice President - Business Planning At Charter CommunicationsNew York City Metropolitan Area3gmail.com, charter.com, twcable.com4 +121243XXXXX
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Alex Packer
Vice President Specializing In Corporate Finance Strategy And Risk ManagementLas Vegas Metropolitan Area1smbc-cm.com2 +133061XXXXX
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