Connecting the brand to athletes off the field and in the community.

Unlocking communities through the power of mobility

Bring the brand to the community, and the community to the brand.

Cultivating relationships at the Professional / elite level, and getting Easton product in the right player's hands to maximize exposure at the highest level.

The Easton Hit Lab creates joy and happiness one line drive at a time! The Hit Lab is an on-site demo experience designed for interaction with baseball and softball players of all levels providing critical data for evidence based decision making in the bat buying process. Through a relentless effort, I have personally coached/fitted/consulted with over 40,000 athletes in 42 states over the past 4 years, aiding in solidifying Easton as the most passionate brand in baseball. In addition, I am the Easton National Elite College Baseball coordinator for over 25 top college programs including: UCLA, Texas A&M University, University of Florida, TCU, Ole Miss, Cal St Fullerton, Fresno St, Cal, Arkansas, University of Southern Miss, East Carolina University, UCSB, Coastal Carolina University, Virginia Tech, Oral Roberts, Stetson, Auburn University, Cal St Northridge, University of Kentucky, Ohio St University, San Diego St University, Hawaii, Boston College University, University of Minnesota, West Virginia University, University of Pacific and University of Reno. I evaluate the equipment needs of all players at each school utilizing metrics provided by hitting sessions in the Hit Lab to deliver high performance results required by the elite programs. I am the main customer service representative, and responsible for strengthening and developing relationships. In addition, I have organically grown all baseball social media for Easton to over 400,000 users. Lastly, I am proud to represent Easton Baseball on YouTube and various television and media outlets as the “on air” spokesman for Easton Baseball product launches.