Alex Robinette Email & Phone Number

Kansas City, Missouri Area

- Collaborate with client teams and work independently to translate project goals into captivating designs, including brand positioning, apparel design, digital/social assets, video editing and creative direction- Present compelling creative strategies through brand decks and pitch presentations, aligning briefs with actionable design- Clients include: Kansas City Chiefs, Bar K, Kansas City Zoo, Cooper Films, Ranken Jordan Pediatric Hospital and Helzberg Diamonds- Stay… Show more - Collaborate with client teams and work independently to translate project goals into captivating designs, including brand positioning, apparel design, digital/social assets, video editing and creative direction- Present compelling creative strategies through brand decks and pitch presentations, aligning briefs with actionable design- Clients include: Kansas City Chiefs, Bar K, Kansas City Zoo, Cooper Films, Ranken Jordan Pediatric Hospital and Helzberg Diamonds- Stay up-to-date with industry trends and best practices in graphic and motion design Show less

- Spearheaded initiatives and campaigns for a top 10 national jewelry retailer to make Helzberg a luxury leader in the digital space - Managed and mentored a team of 10+ creatives, with an emphasis on growing ecommerce, paid/organic social, digital media and video- Overhauled and unified the brand’s design language, elevating the brand guidelines and increasing engagement across all channels- Amplified the team’s voice organization-wide, resulting in increased team morale and… Show more - Spearheaded initiatives and campaigns for a top 10 national jewelry retailer to make Helzberg a luxury leader in the digital space - Managed and mentored a team of 10+ creatives, with an emphasis on growing ecommerce, paid/organic social, digital media and video- Overhauled and unified the brand’s design language, elevating the brand guidelines and increasing engagement across all channels- Amplified the team’s voice organization-wide, resulting in increased team morale and widespread recognition of the team’s contributions- Anticipated and integrated multiple rounds of feedback at various levels of the organization to increase buy-in and hit fast-paced deadlines- Led photoshoot concepting, pre-production, planning and on-site art direction for video and still photography 4+ times annually Show less

- Created branded still, video, GIF, and stop motion assets across all digital touchpoints (ecommerce, paid/organic social, digital banners, email, video)- Collaborated with internal and external partners to ensure culturally relevant, disruptive and defining brand moments- Led the team that brought social media in-house, launching TikTok and increasing our followers by 25%

Kansas City, Missouri Area

- Designed over 1,000 emails, promotional and triggered- Overhauled internal processes for email creation, increasing efficiency, improving communication, and saving the company money- Developed strategy and creative for email optimizations that improved opt-out rates (down 79%) YOY and increased revenue (32%) YOY- Consistently researched, identified and shared design trends and competitive reviews

Overland Park, Ks

- Engaged community executives with the company through events, travel, and professional development - Planned, created, and executed all marketing and communications, including the newsletter, event marketing, and website design and updates - Engaged and coordinated with the Board of Directors- Created and managed inventory for an online retail platform for member apparel

Kansas City, Missouri Area

- Trained medical teams globally, off and on-site- Identified, resolved and reported solution status, risks, and issues to the client and project leadership- Cultivated client relationships and navigated through conflict to achieve business objectives

Springfield, Missouri Area

- Organized and promoted the most successful fundraising event of the year to benefit children’s programming- Created, launched and managed the station’s social media channels