Alex Romero Hernando Email & Phone Number

Madrid, Es

Madrid, Comunidad De Madrid, España

-Execution of Key Brand-Level Projects: boosting projects including acb brand strategy and seasonal marketing campaigns, such as “Aquí nada es artificial 23-24” or “Hemos venido a jugar 24-25”. Also promoted other high-impact initiatives such as ACB Beats -Sponsorship support: collaboration with the sponsorship department to manage brand activations for partners including Toyota, Movistar, Wilson, and Endesa.-Digital Marketing Responsibilities: managing acb newsletter and web banner campaigns, ensuring consistent brand messaging across digital platforms.

Madrid, Comunidad De Madrid, España

-Market Research for VIP Corporate Hospitality Optimization: conducted in-depth research to enhance the VIP experience at Santiago Bernabéu Stadium, contributing to increased client satisfaction during the 2023-2024 season.-Collaboration in VIP Events: supported high-profile VIP events for LaLiga and Champions League matches, ensuring seamless operations and delivering exceptional customer experiences.

Sídney, Nueva Gales Del Sur, Australia

-Organization & Collaboration in Major Sports Events: contributed to key events like the Formula 1 Grand Prix Melbourne 2023 and A-League games, with a focus on strategic planning and enhancing the fan experience.-Cross-Departmental Support: collaborated across all business areas, with a primary focus on operations and client acquisition.-Customer Satisfaction & Data Reporting: managed customer experience metrics and data analysis for high-profile events, including concerts by Ed Sheeran, Red Hot Chili Peppers, and Harry Styles.

Madrid, Comunidad De Madrid, España

-Omnicon Media Group--Brand Strategy & reporting specialist for DIAGEO SEU (Italy, Spain, Greece, Portugal, UK): supporting the development of brand strategies and creating comprehensive media reports for Diageo brands (e.g., Johnnie Walker, Baileys, Tanqueray).-Leadership in International Collaboration: managing daily interactions with international teams, being Madrid the central hub for Southern Europe.-Media Analysis & Insights: delivering detailed media reports and insights to drive strategic decisions and optimize brand performance across multiple markets.

Madrid, Comunidad De Madrid, España

-End-to-end management of influencer marketing campaigns: from creating personalized proposals and marketing plans tailored to each client to analyzing campaign results and KPIs.-Direct client contact: ensuring clear communication to understand specific needs and objectives, adapting marketing strategies in real-time.-Design of presentations and creative assets: developing presentations and visual resources that reflect each campaign's identity and goals. Key clients: Amazon, Nivea, Stereo, Pull & Bear.-Supporting main marketing and sales areas: contributing to the overall strategy and business growth.

Máster In Sports Marketing, Marketing Deportivo

The program explores, with a modern, hands-on and innovative approach, the different sport marketing contents and tools. It enhances your.

Diploma Of Social Marketing, Sydney Campus

Degree, Marketing & Commercial Management

-Obtained in bilingual mode-

Grado, Publicidad Y Relaciones Publicas

-Nota TFG: 9.0 “Plan de Comunicación LaLiga” -Nota prácticas externas(610h): 9.56

Grado, Marketing & Advertising-Lisbon

-Erasmus Spring semester Lisboa 2020-

Bachillerato

High School in Salt Lake City(Utah-USA)