• Main Client Responsibilities: Sprint/Boost Mobile• Planned and supervised integrated paid social campaigns for major telco client, in a role with major client visibility• Assisted in leading annual digital upfront planning process, with multi-million-dollar social budgets• RFPed vendors and crafted 360 degree digital/social media plans on a quarterly basis• Main point of contact with client, managed service partners, brand strategy team, and vendors for all paid social efforts• Planned and bottom-lined several live event social integrations (ComplexCon, Dew Tour, Genius IQBBQ)• Provided thought leadership and agency POV’s regarding latest industry trends and innovations

- Main client responsibility: Nestlé (2015-2017); Unilever (2017-2018)- Manage all planning and executional aspects for Paid Social campaigns across Facebook/Instagram, Twitter, Pinterest, and Snapchat.- Produce and develop targeting and bidding strategies based upon client's media goals- Conduct and present post campaign analytic reports for the agency's social media clients- Brands have included – Nespresso, Gerber, Perrier, San Pellegrino, Nestea, Poland Spring, Nestle Pure Life.- Coordinated Perrier’s Shorty Award Winning 29Rooms activation in 2016

- Design, manage and present clients with Social Media advertisement strategies for corporate, non-profit, and political clients.- Effectively utilize social media monitoring tools to summarize and present results, metrics, key findings, recommendations, and next steps to client.- Deeply experienced with Facebook Power Editor, Facebook Business Manager, Google AdWords, YouTube Advertising, Twitter Advertising, and Optimal.- Produce creative and develop targeting strategies based upon a client's media goals.- Conduct and present post campaign analytic reports for the agency's social media clients.- Clients have included Home Depot, IFC, David Barton Gym, Gilt Groupe, Mazda, Kraft, Lifetime Networks, History Channel, Amtrak, Comedy Central, Molson-Coors, Live Nation, Constellation Wines, and WWE.

•Managed research projects, complex writing assignments, and editing copy for an award-winning and highly trafficked public policy website.•Utilized Social Media platforms such as Twitter and Facebook to strengthen the brand of the website and reach out to both new readers and sources for content.•Responsible for editing a weekly newsletter with a circulation of over 2,000 readers, highlighting the newest developments in government and social media.•Oversaw corporate social media accounts on Constant Contact, Twitter, and Facebook interacting with several thousand followers on a daily basis.•Conducted interviews with news makers in the fields of government, politics, and technology.•Work was featured in Newsweek, U.S. News & World Report, and The Boston Globe as well as other publications and websites.

Audited and investigated the hiring practices and Equal Employment Opportunity programs of New York City agencies. Investigated allegations of misconduct against the New York City Police Department.