Alex Sprague Email & Phone Number

Boston, MA, US

Boston, MA, US

• Partnering with UX designers to deliver user insights to stakeholders across Enterprise Cybersecurity and other teams; conducting personas research, usability testing, concept testing, surveys, user interviews and.
• Leading quarterly planning with key stakeholders; created UX backlog ticket system to manage and prioritize incoming requests and guide planning sessions resulting in long term vision for UX work and improved meeting.
• Supporting business development and expansion of the UX team and services to new product areas through evangelizing UX and advocating for the user experience at every turn
• Supporting UX researchers and designers; providing guidance, feedback and resources; organizing UX conference attendance
• Creating Qualtrics dashboards to show multiple sets of survey data in one view for at-a-glance consumption; measuring user experience across products

Milford, MA, US

• Executed research projects across the business for hardware, software, content and other teams; methodologies included interviews, usability studies, surveys, conjoint analyses, contextual inquiry, heuristic review.
• Led international team of researchers; conducted weekly 1-1s, co-created objectives, provided feedback and support for their research practice & professional development. Supported screening, interviewing, hiring and.
• Developed long term customer experience research roadmaps in collaboration with product owners, managers and marketers; Supported product value proposition creation and validation through early customer research
• Managed relationships with research vendors to enhance and expand the capabilities of the research center
• Implemented customer insights repository and research democratization strategy

Milford, MA, US

Milford, MA, US

• Managed usability research from initial kick-off through execution, analysis and delivery of results as a member of the Experience Design Center (XDC) team
• Developed research plans and working collaboratively with product owners and product managers to refine them
• Prepared task lists, moderator guides, survey instruments, interview guides and other supporting research documents
• Conducted moderated usability testing, interviews, surveys, diary studies, ethnography, contextual inquiry, eye-tracking, heuristic review and focus groups to answer user-centered design research questions
• Analyzed qualitative and quantitative data and designed custom executive summaries - presented research results to key stakeholders

Boston, Massachusetts, US

Vienna, AT

Gainesville, Florida, US

• Designed a household-level livelihood survey supporting a USAID project by researching established survey questions and writing new questions specific to the research study
• Programmed survey into Open Data Kit app and entered all interview responses directly in electronic format, saving hours of data entry time
• Personally conducted 50+ interviews
• Analyzed data from 170+ surveys using Excel and social network analysis tool UCI-NET; presented results at multiple forums to different stakeholders
• Hired and trained 10+ Research Assistants, and managed project budget
• Developed training materials for designing and conducting additional livelihood surveys in region

Washington, DC, US

• Invented new product and designed user experience research study for rural Mongolia
• Conducted over 100+ structured interviews across four waves in one year
• Updated product design based on user feedback and testing
• Procured large scale supplies; built over 75 products in two styles and distributed them to 30+ participants
• Meticulously tracked project budget and wrote reports for the Fulbright commission
• Presented research results nationally and internationally

Master’S Degree, Sustainable Development Practice

B.S., Biology

B.A., Anthropology

Mongolian Language And Culture