Alexander Sredojevic Email & Phone Number

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

As part of Woolworths Group's recent internal reorganisation, I'm delighted to announce my new role as Senior Product Designer at WooliesX. Within this position, I will continue leading the design and evolution of the Everyday Pay product.

Sydney, New South Wales, Australia

As a Senior Product Designer at Wpay, I played a pivotal role in steering the design direction of the company’s debut B2C consumer payments product, Everyday Pay. My journey encompassed spearheading both UX/UI domains, entailing continuous improvement cycles and driving product innovation to enhance user satisfaction and business outcomes.Notable Achievements:- Winner of the Best B2C Payment Experience at the APAC Payment Awards.- Instrumental in leading the design efforts for Everyday Pay, marking Wpay’s debut in the B2C payments arena.- Advocated for and implemented design strategies that significantly surpassed key KPIs, fostering a culture of excellence and data-driven design.

Sydney, New South Wales, Australia

As a Senior Product Designer at Service NSW, I played a pivotal role in leading the design efforts of multiple high-impact projects. Notable projects included Dine & Discover, Digital ID, and the MyServiceNSW Account re-platforming project. In these projects, I collaborated closely with diverse stakeholders from both external and internal agencies to ensure project alignment and successful outcomes.Notable Achievements:- 2022 Good Design Awards Australia - Gold, Service Design Category, Dine & Discover- Successful re-platform of the MyServiceNSW Account used by 5.5 Million NSW residents. - Contribution to the Dine & Discover Initiative- Contribution to the Digital ID initiatives alongside Think With Google- Improved service delivery process for the risk mitigation teams within SNSW

Notable Achievements:Awarded Circle of excellence 'Above and Beyond' Q4 2020

Sydney, Australia

I am a co-founder of NOWASTED.VOTE, a non-partisan political policy tool that helps the Australian public link up with minor parties that align with their values. The platform is still in development, please head to the site, nowasted.vote, and help me improve it -- honest feedback is always appreciated!

Sydney, Australia

My freelance experience is notably rich and diverse, reflecting a strong background in product design and a deep engagement with the startup ecosystem. During my time as a freelancer I:- Worked as a founding designer for several startups some including; Geora.io, Pedlar.store and Friends of the Frontline- Delivered multiple web projects within the Design and Building industry- Worked with various Sydney based Agencies including notable work with large payment processing networks- Multiple long term engagements with at Meat and Livestock on the digital presence of their brands, Australian Beef, Veal and Lamb- Multiple long term engagements with Freelancer Pty/Ltd improving flows for creating portfolios and showcasing work delivered through the platform- Had a stable retainer for multiple small to medium businesses

Sydney, Australia

In my previous role as a senior lighting designer, I:- Evaluated project scope and development schedules, collaborating closely with project owners to establish parameters.- Applied human centered design processes to design work- Assisted clients with strategic processes and provided them with the necessary tools to achieve success.- Planned, articulated, and executed client development strategies.- Maintained a high level of understanding regarding industry trends and legislation.- Evaluated customer problems, implemented resolutions, and followed up with clients to manage additional issues and ensure satisfaction.- Incorporated design changes based on feedback from project teams.-Supervised design staff throughout product creation and release.

User Experience Design, Design And Applied Arts

Bachelor Of Business And Commerce - Marketing, Business, Management, Marketing, And Related Support Services

Certificate Of Lighting Design, Lighting