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• At Vevo I held the position of Commercial Controller at Vevo UK – the biggest music platform in the world• I led the commercial team at Vevo looking after Group M, managing all commercial digital, VOD and major partnerships with Group M agencies – this included Mindshare, Mediacom, MEC, Maxus as well as MJ Media, Target, AMS and more. 

• Global – in addition to the UK I managed all Group M global accounts coming via Vevo UK office – across 35 Vevo O&O and Vevo on YT territories as well as content distribution in 200+ you tube territories. 

.• In regards to client management my responsibilities included creating and implementing contracts with agencies and large advertisers. • I worked with third party vendors including Yahoo, Videology, Ad2one and Tube Mogul. • I have a strong knowledge of partnerships rights, in particular music and publishing rights. • I have worked with all levels across international teams in media agencies including; Planners and buyers, strategists (digital and non-digital), Senior Directors – both direct and programmatic teams. Also involved in trade deal negotiations at Trading Director level.

Digital Partnerships Director working across all Live Nation Entertainment digital platforms including; • Livenation.co.uk, TIcketmaster, Ticketweb, Get Me In, Academy Music Group and more.• Working with major brands looking to align themselves with music on a digital level, as part of a greater music partnership• Offer OOH / Broadcast opportunities at Live Nation Entertainment events including; Download Festival, Wireless Festival, Hard Rock Calling and more.

Working with major brands looking to align themselves with music at some of the biggest events in the UK including; V Festival, Isle of Wight Festival, T in the Park Festival, Creamfields, Sonisphere, Take That National UK Stadium Tour, Kylie 'Aphrodite' UK Arena Tour, Robbie Williams UK Arena Tour, JLS National UK Arena Tour, The X Factor Tour and moreBrand solutions including OOH, Broadcast, Activation, Experiential and more for brands including; Blackberry, O2, HTC, Samsung, Microsoft, Vodafone, T Mobile, L'Oreal, Barry M, Universal Films, Fox Home Ents, Lynx, Impulse, Dove, J&J, Unilever, Nissan, Sony Music and more.

During my time at IPC Media I worked as Advertising Manager across the Ignite Music brands. Managing a team of account managers and support staff, I worked across print, online, radio and TV.

I worked on the National Team as an Account Manager on Murdoch's flagship broadsheet The Australian. I handled a group of agency accounts including Initiative Media, Zenith Optimedia and OMD. I worked on the annual national accounts for clients such as Emirates, Air New Zealand, Alfa Romeo and Macquarie Bank. I also held the title of National Fashion Category Manager handling the accounts for brands such as Mercedes, Gucci and Louis Vuitton. I left this position to relocate to London, UK and take up my role as Advertising Manager at IPC Media.