At Informa Engage, I serve as a Senior Digital Marketing Associate, where I have honed my ability to translate high-level marketing strategies into actionable campaigns. I collaborate cross-functionally with sales, project managers, and other marketing teams to craft compelling multi-channel campaigns, including social media, email marketing, and digital ads. By leveraging my skills in copywriting, content creation, and analytics, I’ve successfully driven customer engagement, retention, and brand awareness for a diverse range of clients. In particular, I take pride in my ability to produce content that not only resonates with audiences but also generates measurable results—whether through increased click-through rates, conversions, or brand recognition.Before this role, I worked as an Administrative Marketing Associate at East Coast Stores LLC, where I developed and executed social media strategies that significantly enhanced the brokerage firm’s visibility. I continually stay informed about emerging digital marketing tools and trends, ensuring that my marketing strategies are always at the cutting edge and competitive in the marketplace.