Alexa Guignes Email & Phone Number

Toulouse, FR

Toulouse, Occitanie, France

Région De Toulouse, France

Région De Toulouse, France

• UWINLOC, French start-up created in 2016, has developed a disruptive solution based on the first BATTERY-LESS tag offering a precise positioning of assets location up to 30cm. UWINLOC contributes to better visibility.
• Research: Study of the asset tracking market, competitor’s analysis and benchmarking
• Collect and analysis of customers ‘needs and use cases via on field studies
• Set up of a customer’s segmentation & definition of a targeting strategy
• Improvement of the commercial pitch by realigning it on the customer’s issues/needs
• Market inputs into the product development strategy / OPERATIONAL MARKETING & COMMUNICATION /

Asia

" Because it was the right moment to do it, I did it ! " me.I decided to take a short break and went travelling alone with my backpack for a few months to discover 4 Asian countries: India, Thailand, Vietnam and Cambodia. I am convinced that work can teach you a lot, but life even more.

Cambridge, United Kingdom

• Historical French brand, Canson is the worldwide leader of Fine Art papers manufacturers. My mission was to develop the brand noteriety and sales in Great Britain focusing principaly on its Fine Art papers range as.
• Field research on the different players in the market: distributors, retailers, photographic labs, press, artistic societies, users etc.
• Definition of a marketing/communication/commercial strategy adapted to the local market and in line with the group global strategy.
• Definition and respect of the annual marketing budget./ OPERATIONAL MARKETING & COMMUNICATION /
• Creation of Marketing Collaterals: video, BtoB and BtoC Product Sheet, Sample packs, Printed & Online Advertising
• Public Relation and Press: Definition of an editorial and advertising calendar with the specialised magazines, Copywriting of articles, Management of Sponsorship and Partnership activities.

Glasgow

Real-life marketing project, part of the master's degree, where I had the opportunity with six others of my classmates to act as marketing consultants to help Scottoiler (lubrication system producer) by developing a strategy of expansion to China. Group Responsibilities: Developing a consultancy report advising Scottoiler about the most appropriate and.

Aberdeen, United Kingdom

ENERGIZE is a Sales and Marketing Agency working with SMEs from all sectors of activities.Responsibilities:- Strategic Marketing: Participation in campaign planning (market research, brainstorming, definition of strategies and associated actions).- Direct Marketing: Search for the best lists broker. / Copywriting for personalised emailing, newsletters and.

Blagnac

My responsibilities included: - Selling mobile contracts for new customers and dealing with existing customer queries- Customer Aftercare- Cash handling- Stock management and replenishment

Certification In Wine Tasting And Consulting Level 1, Viticulture And Enology, Résultat: 96%

A certifying course that covers the basics of wine tasting and wine knowledge, such as grape varieties and geography, as well as how to.

Msc, International Marketing, 2:1 Merit

Activities and Societies: Promo Events Coordinator: Organisation of events for the class including a Graduation Ball for 100 persons.

Bachelor, In International Management, Equivalent Of A British 2:1

Specialised in "Business & Management", the Bachelor Programme prepared me to move into roles involving action and communication within.

French Equivalent Of A Level, Social Economics, Merits

Activities and Societies: responsible for the Ragga dance club