Social Media Specialist
Current-Develop and implement a corporate social media strategy for Facebook, Instagram, and LinkedIn, resulting in an average 17% monthly follower growth-Encourage greater social media participation among internal stakeholders, resulting in a 20% LinkedIn engagement rate and increased employee advocacy-Work with various departments across the organization to develop compelling social media content-Set aggressive KPIs to optimize strategy, exceeding monthly engagement rate goal by 102% on average-Create and manage social media calendars for the organization and clients, staying up to date on trends and timely industry-related topics-Generate monthly reports of qualitative and quantitative data on social media performance and strategy