Using the Stott Pilates model, I create and supervise exercise programs for individuals and groups; manage client billing and scheduling needs via online systems; analyze posture and interpret results for a personalized workout; and continue post-rehabilitation training as appropriate for clients who have completed physical therapy after an injury. I hold certifications in Reformer levels 1 and 2 and Injuries and Special Populations, with further training in Matwork levels 1 and 2, Barrels level 1, and Stability Chair level 1.

- Managed enterprise-level SEO using Brightedge including keyword research, content analysis, and technical best practices- Created content for daily + weekly email marketing deliverables- Developed and implemented digital-focused projects in the following areas:Interactive inbound marketingLanding pagesA/B testing + optimization- Managed PPC account for GCI Business at nationwide level using Wordstream- Analyzed web traffic data using Google Analytics and created digital analytics dashboards to deliver actionable insights- Authored and published content in Sitecore CMSPositions previously held:Business Marketing SpecialistBusiness Product Marketing Coordinator

- Created a new mobile marketing campaign for fundraising- Managed all organic and paid posts on Facebook, LinkedIn, and Instagram- Analyzed digital marketing outcomes and web traffic using Google Analytics- Refined United Way's email marketing strategy across multiple departments

This temporary, sponsored position allowed me to join the United Way donor relationship management team during the annual fundraising campaign. I was responsible for all aspects of managing a portfolio of fundraising accounts, including developing new accounts, devising successful campaign strategies, presenting the United Way message to local company leaders and key personnel, and delivering increases in workplace donation revenue.

Point person for management and execution of Bike to Work Day in 2012. Duties included outreach to local businesses for in-kind donations, coordinating events with local advocacy groups and Municipality, maintaining records, staffing events, and organizing and distributing donor materials.