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Experienced marketer passionate about partner marketing, retail industry marketing, and digital, integrated campaigns.
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Senior Partner Marketing ManagerAvalara Jan 2022 - PresentDurham, Nc, Us -
Marketing Manager - Oracle RetailOracle Jul 2021 - Jan 2022Austin, Texas, Us- Managed paid demand generation and awareness programs (SEM, Paid Social, Programmatic, Pre-Paid Leads, and more) aligned to sales campaigns, events, and more- Led the SEO strategy for Oracle Retail digital materials including, web, blog, social, and other content, identified top keywords to work against, and trained team on best practices- Owned, managed, and ran the Retail Asset Community Knowledge Portal (RACK) microsite driving- Partnered with customers, partners, and analysts on co-promotional efforts- Oversaw video strategy, working with partner vendors to develop messaging and scripts and strategic placement and promotion -
Digital Marketing Specialist/Analyst - Oracle RetailOracle Jun 2019 - Jul 2021Austin, Texas, Us-Manage Oracle Retail Social Media pages, including paid and organic efforts-Run engagement, traffic, and audience metrics and analyses-Conduct, research, and execute the SEO strategy for Oracle Retail-Develop and produce video content, graphic assets, and copy-Create social media campaigns targeted towards Oracle Retail solutions-Oversee other digital advertising campaigns such as SEM, Programmatic, and Paid Social-Contribute to the Oracle Retail Blog-Manage and design our new asset portal: https://go.oracle.com/RetailRack
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Cloud Trial ConsultantOracle Sep 2018 - May 2019Austin, Texas, Us
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Core Technology ConsultantOracle Jul 2017 - Aug 2018Austin, Texas, UsSupport small to mid-sized businesses (annual revenue <$500 million) in the San Francisco Bay Area by assisting them with the implementation of Oracle's On-Premise (Database/Middleware) and Cloud (PaaS/IaaS) Technologies.• Communicate directly with C-Level executives, IT managers, and database administrators• Perform analyses of companies' internal business needs and goals through research and client interaction• Completed a 5 week training program to develop the skills necessary to succeed in this role; including various communication methods, prospecting/cold calling techniques, and business development strategies
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Assistant Marketing ManagerMarketing Werks Aug 2016 - Mar 2017Chicago, Il, UsMarketing Werks strives to offer brands direct to consumers in creative and compelling fashion while delivering memorable experiential campaigns that begin with insight—and lead to action. My job as an Assistant Marketing Manager is to execute these experiential campaigns (in particular for U.S. Cellular) by managing a team of brand ambassadors and making sure we reach our goals at each event. -
Marketing Intern - Road WarriorHonest Tea Jun 2016 - Aug 2016Bethesda, Md, UsHonest Tea seeks to create and promote great-tasting, organic beverages. They strive to grow a business with the same honesty and integrity used to craft their products, with sustainability and great taste for all. As a summer Road Warrior, I was stationed in the Bay Area and traveled up the Pacific Northwest to execute the annual National Honesty Index. In addition to this project, I helped conduct field events at the Oakland Zoo, the Special Olympics at UC Davis, the Renegade Craft Fair, and the 4th of July festival on Pier 39, to name a few. Lastly, I heavily marketed Honest Tea products at a variety of grocery stores and conducted sponsorship research for events and organizations that closely align with the mission and goals of Honest Tea. -
New York Times Collegiate RepresentativeThe Campus Agency Jan 2016 - May 2016Boston, Ma, Us -
U.S. Cellular Brand AmbassadorMarketing Werks 2015 - 2016Chicago, Il, Us
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Coca-Cola Student AmbassadorMry Aug 2014 - Dec 2015New York, Ny, Us -
European Department Marketing InternRoxcel Jun 2015 - Jul 2015
Alexa Brown Skills
Alexa Brown Education Details
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The University Of Iowa Tippie College Of BusinessInternational Business -
Wu (Vienna University Of Economics And Business)Marketing
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Indianola High School
Frequently Asked Questions about Alexa Brown
What company does Alexa Brown work for?
Alexa Brown works for Avalara
What is Alexa Brown's role at the current company?
Alexa Brown's current role is Senior Partner Marketing Manager.
What is Alexa Brown's email address?
Alexa Brown's email address is al****@****cle.com
What is Alexa Brown's direct phone number?
Alexa Brown's direct phone number is (800) 633*****
What schools did Alexa Brown attend?
Alexa Brown attended The University Of Iowa Tippie College Of Business, Wu (Vienna University Of Economics And Business), Indianola High School.
What are some of Alexa Brown's interests?
Alexa Brown has interest in Civil Rights And Social Action, Politics, Education, Environment, Human Rights, Arts And Culture.
What skills is Alexa Brown known for?
Alexa Brown has skills like Marketing, German, Public Speaking, Customer Service, Microsoft Office, Teamwork, Social Media, Time Management, Microsoft Word, Research, Event Planning, Communication.
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