As Head of Research at Leadtime, I lead the strategy for finding and delivering qualified B2B leads, ensuring our clients receive the perfect balance between high quantity and high quality prospects. I specialize in identifying leads based on specific criteria and managing the enrichment of key contact data.I have a passion for optimizing workflows and excel at creating systems that streamline lead generation processes. I’ve built custom Excel-based tools that improve data accuracy, eliminate duplicates, and automate the re-verification of contacts. These solutions save time, reduce errors, and ensure that clients receive the most relevant and up-to-date leads.In addition to managing lead research, I work directly within client CRM systems, importing, cleaning, and organizing leads for efficient sales distribution. My ability to optimize and enhance CRM data management ensures sales teams are equipped with clean, actionable leads, driving better engagement and conversion rates.With a strong focus on workflow optimization and scalable processes, I continually look for new ways to enhance operational efficiency. My strategic, data-driven approach helps clients exceed their growth targets by delivering high-quality, actionable leads that fuel their success.