Alexander Meshkov Email & Phone Number

- Strategy development and implementation in Modern Trade channel (exclusive BAT distributor, non-alcoholic drinks, GFD)- Performing Sales and Profit KPIs- Establishment of a brand-new KA structure (95 employees)- Authoring and implementation of commercial policy (all channels)- Management and process optimization: logistics, budgeting, P&L, TM activities, motivation policy, products’ development and launch

Russia

- Developing and implementing Sale’s Strategy to get competitive advantage in Modern Trade channel including:- Setting targets & objectives for MT organization, responsible for implementation, monitoring and control- Creating KA Commercial Policy for Multinational, Federal and Local key retailers (incl. : customer segmentation model, JBP, Data sharing concept)- P&L responsibility in terms of Net Revenue, Gross Profit, Trade incentives, Overheads- Preparation of business… Show more - Developing and implementing Sale’s Strategy to get competitive advantage in Modern Trade channel including:- Setting targets & objectives for MT organization, responsible for implementation, monitoring and control- Creating KA Commercial Policy for Multinational, Federal and Local key retailers (incl. : customer segmentation model, JBP, Data sharing concept)- P&L responsibility in terms of Net Revenue, Gross Profit, Trade incentives, Overheads- Preparation of business plans and annual budgets- Achieving company sales and profit targets- Negotiations with key customers- Accumulating and analyzing information from Marketing, Finance, Legal, HR and proposing comprehensive action plan - Financial control of overdue, trade and promo budget- Developing and Coaching Modern Trade organization Show less

- Supervision of KA department (27 employees)- World-wide responsibility for Carrefour World Trade contract - Development of KA strategy and customer’s P&L analysis: trading terms and allowances, budget, promo, PPOSM, contracting.- Improving staff progress- Developing and implementing the new KA cooperation approach based on international experience - ROI improvement

Moscow And Central Russia

- National and regional KA development - KA strategy development and customer P&L analyses - Leadership of KA department - Negotiations with top KAs