Alexander Smith Email & Phone Number

Copenhagen, DK

Advising hospitality venues in Copenhagen and Sydney on how to improve organizational efficiencies and processes, so that they can make and deliver better products with fewer resources.I consult on: service processes, workspace design, logistics, business administration and communication and documentation, staff training, inventory management, how to.

Frederiksberg, Region Zealand, Denmark

Research, and distilling conclusions and syntheses into clear written reports. The project, across the international politics and management disciplines, investigates how economic, professional, and social networks communicate and disseminate information, and what frictions are involved therein.

Odense, South Denmark, Denmark

• Market analysis & strategy — Quantitative analytics, reaching solutions to improve customer experience on multiple revenue streams, including onboarding to subscriptions, and the one-time-purchasing flow.
• Project planning — Project ownership. Team task planning. Scheduling. Allotting assets. Teamwork coordination.
• CX / UX / UI — Information architecture, including content layout for email, print and web in order to optimize message clarity and impact. CX & UX, involving funneling, purchase flows, customer- and user-journey.
• Communication & Writing — Corporate communications, including brand definitions, value propositions, customer profiles. Reviewing and updating existing and juniors' copy and the surrounding UI design to align with.
• Translation management — Organizing, briefing, coordinating, reviewing, proofing. Danish, German and Spanish.

• Firm-wide communications responsibilities. Change management leadership.Defining structures for administration, collaboration, and documentation. Analysing and measuring their efficacy.Organizing internal.
• Market analysis & strategy — Used quantitative analytics to inform online marketing efforts, presenting plans and their results to investors.
• Change Management — Roadmapped the firm's organizational functionality. Recommended improvements and designed appropriate new internal systems (e.g. communications systems, as below). Led change process.
• Communication, internal — Communications structures and platform implementation.
• Communication, external — Public relations. Press releases. Marketing strategy. Brand journalism.
• Written communication — All e-commerce branding copy. Email marketing. Print sales material and advertisements. Product microcopy. Style guides. Sales guidance. Technical documentation, including product sheets..

Copenhagen, Capital Region, Denmark

Operated the business, leading a small team. Improved operational efficiency with processes, communications organization, IT systems, and a custom-built Excel database.・Created dynamic Excel databases to track inventory, revenue, turnover, and other facets of operation.・Implemented operating procedures and rearranged venue logistics to optimize customer.

Sydney, Australia

Developing growth strategies for the luxury brand in Australia.

Australia

• Marketing and sales strategy, copywriting for marketing communications, employee training.
• Sales strategy — Promoted a diverse product portfolio Australia-wide. Relationship-building B2B with clients and producers. Partnered with a Portfolio Manager to assess products' viability on the Australian market.
• Copywriting — Marketing and sales material.
• Team education — Educating sales team in promoting products.

Copenhagen Area, Denmark

• Marketing and production:
• Brand Promotion — Collaborating between Empirical and an industry-leading venue to create and prepare promotional products to display Empirical's product range.
• Production — What needed doing: ingredient preparation, brewing, vacuum distilling, koji production.

Copenhagen Area, Denmark

• A venture by Noma ApS in Copenhagen. Managerial, leadership, and creative roles:
• Venue Launch — Led the bar's opening team for restaurant noma's casual dining venue, Barr.
• Service and Logistics Coordination — Administered high-level dynamic service, including kitchen preparation, and motivated a brand-new team of twenty personnel to collaborate between their many skill-sets.
• Beverage Program — Designed and delivered venue-opening beverage program that communicated company identity and values. Created unique custom products, some in collaboration with multiple local producers. Built venue.
• Program Consulting — Advised sister venues on beverage creation and curation.

Copenhagen Area, Denmark

• Service Logistics and Management — Developed service and administrative procedures for the company’s flagship venue.
• Team Support — Optimized working environments for efficient and comfortable work. Fostered sharing expertise between personnel. Enabled personalized service to communicate expertise from personnel to clients.

Copenhagen Area, Denmark

• Teamwork — Worked collaboratively within an integrated, highly skilled team. Encouraged all colleagues’ individual strengths to participate in success as a joint operation.
• Service Management — Structured staff training and codified working methods, using clear and open company-wide communication.
• Relationship-building — Sustained personalized, mutually-rewarding customer relationships.
• Product Design — Spearheaded concept-driven service programs in line with brand identity.
• Education — Organized and executed educational sessions internally and for clients.

Stockton-on-Tees

• Project Administration — Assisting management and coordination. Reporting on and processing engineering documentation for several simultaneous multi-million-pound engineering projects.
• Office Administration — Including workplace health and safety responsibilities.
• IT Support — On-call expertise to troubleshoot issues.

Bachelor Of Science - Bsc, International Business And Politics, 10.27 Gpa (Danish 12-Point Scale) Thus Far — U.S. Equiv. 3.74

Activities and Societies: ‎‎ • Global Case Competition • CBS Political Books Club • Board membership — member of the board for the.

Bachelor Of Arts (With Honors), Film & Television Production, Upper Second-Class Honors (2:1) — U.S. Equiv. 3.7 Gpa

• Management — Writing to inform, direct, document, and administrate. Project conception, planning, and execution. Retrospective analysis.

Digital Media Business Growth

• Digital media start-up management, growth, and administration.