Digital Marketing Specialist
CurrentAt Intertek, I am part of the European marketing team for the Electrical business line where we develop marketing strategies for our different customer segments, plan for how to implement the strategies as well as execute the activities, both in digital and analog channels. In addition to this, I am also responsible for the marketing for Electrical in Sweden.Responsibilities include:- Translate the business strategy into a marketing plan according to budget- Write content, create visual material and set up each activity- Continuously optimize active campaigns- Report results to stakeholders- Analyze outcomes and work to improve future activities