Senior Marketing Executive
Current• Focus on Private Client lead generation activities and partnerships• Planned and executed numerous cross-channel integrated marketing campaigns aimed at lead generation objectives • Worked with external marketing/branding/event agencies to plan and deliver key Private Client marketing activities• Continually developed brand equity through brand development and awareness campaigns• Responsible for planning, launching and maintaining strategic lead generation partnerships with external communities/firms• Planned and executed numerous lead generation webinars with exclusive external speakers• Delivered firm wide thought leadership through marketing trainings for Investment Managers and Financial Planners